On the (un?)importance of design
A Smart Bear: Startups and Marketing for Geeks
JUNE 13, 2011
We recently underwent a Cinderella-like transformation: A total redesign of the WP Engine website from despicable steaming pile of hideousness to a designed, thematic — dare I say artistic? — sleek new look. Does it matter? It must have mattered. Look how bad it was. Not only were the pages just ugly, they were peppered with database errors and CSS blowups: Just look at us now , sporting a grayscale 1950′s automotive motif playing off the “engine&# concept using the lates
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