A Smart Bear: Startups and Marketing for Geeks

AUGUST 8, 2012

Welcome back to Smart Bear Live, the call-in show with Jason Cohen, sponsored by Software Promotions. In this episode, Jason speaks with Jared from Padseeker.com. Pin It Listen to this episode if you want to hear a really tough conversation about refining a cool idea into a profit-making business. This is a long episode (1:20), but it’s a conversation that will resonate with a lot of early-stage startup founders.

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A Smart Bear: Startups and Marketing for Geeks

AUGUST 21, 2012

Pin It If you run your own software company, or you want to, going to Business of Software is possibly the most useful thing you can do this year. It’s certainly more useful than spending that time reading static blog posts or business books. Of course it costs $3000 more than reading blog posts (including airfare and hotel), which sounds steep.

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A Smart Bear: Startups and Marketing for Geeks

AUGUST 28, 2012

This is part of an ongoing startup advice series where I answer (anonymized!) questions from readers, like a written version of Smart Bear Live. To get your question answered , email me at asmartbear -at- shortmail -dot- com. Regretful Pricer asks: Can you recommend any good price negotiation approaches with the existing customers? My service has greatly improved as times goes, but the rate is still ~30-50% lower than other companies are charging for the same thing.

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