September, 2012

A Smart Bear: Startups and Marketing for Geeks

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Smart Bear Live 7: More from AZ Disruptors

A Smart Bear: Startups and Marketing for Geeks

Welcome back to Smart Bear Live, the call-in show with Jason Cohen, sponsored by Software Promotions. In this episode, we share three more interviews from our AZ Disruptors meeting last fall. Hamid Shojaee, CEO of Axosoft , cohosts a group of Phoenix-area startup founders (Jason was on Skype video – everyone else was in the room … it works way better than you’d think): Dan from Member Desk Cofounder question Gelie from Networking Phoenix Pin It Listen to this episode if you wan

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“Stealth mode” and other f’ing brilliant strategies

A Smart Bear: Startups and Marketing for Geeks

Here’s some of my super-secret winning strategies from fifteen years of building startups. Stay in stealth mode until the last minute. The last thing any startup needs is people finding out about it. You can get attention later — that’s not difficult. You don’t need the distraction of customers clamoring outside your office while you’re still refactoring your NoSQL database structures.

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Roulette, Startups, and the paradox of the infinite bankroll

A Smart Bear: Startups and Marketing for Geeks

Pin It There’s a well-known way to win in Vegas, and famously some people have done it systematically. Maybe it works for startups too? Suppose you’re betting on “red” in a game of Roulette. There are 41 places a Roulette ball can land — numbers 1 through 40, plus a “double-zero” and sometimes a “zero.” (So it’s a CHAR(2) not an INT(2)).

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