Sat.Jan 15, 2011 - Fri.Jan 21, 2011

A Smart Bear: Startups and Marketing for Geeks

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Naming your startup: Settle down, it’s cool!

A Smart Bear: Startups and Marketing for Geeks

Finding and agreeing upon a worthy name is always a struggle, especially if you have co-founders. This is one of those emotional decisions where it’s not okay to agree to disagree. There’s a lot of advice on the Internet about naming companies; see this article from OnStartups.com for a particularly good, detailed checklist. Here’s a few additional things I’ve found useful.

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