2010

Rembrandt Communications

article thumbnail

How to Avoid PR Rip-Offs

Rembrandt Communications

“I just paid a small fortune to a big, PR agency and have nothing to show for it!” “We hired a freelance copywriter, and he took our money and ran.” “I paid a lot of money for media placements. Isn’t that how it works?” Yes, folks. These are just some of the unhappy questions I [.].

PR 186
article thumbnail

5 Ways to Generate Press

Rembrandt Communications

As a new business owner, it’s easy to rush through publicity efforts in order to concentrate or core business activities and priorities. But before you contact the media or post a press release, ask yourself if the information you’re about to send is really newsworthy. Will a reporter really care about what you have to [.].

Media 178
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Are You Losing Sales Because of Your Television?

Rembrandt Communications

Ok. You may think I’m nuts, but I’m writing this at 4:45 on a Tuesday morning. I just put three loads of laundry into the washing machine, and I’m now tackling several, SEO writing assignments in addition to this blog. Don’t hate me because I’m a morning person. I had to train myself to get [.].

Sales 164
article thumbnail

8 Media-Pitching-Tips for Fast and Free Publicity

Rembrandt Communications

After optimizing your site for the search engines and pursuing other marketing-efforts, it’s time to use the “power of the press” to boost sales, awareness and credibility cost-effectively. But how do you pitch your story to a reporter? Here are eight quick-tips to help you through the media process: 1. Know Your Targeted Media-Members. Before [.].

Media 164
article thumbnail

Your Competitors Are Doing This, Are You?

Rembrandt Communications

You smell the freshly cut grass and the tangy barbeque sizzling on the grill. You sip a nice, cool beverage by the pool and start to fall asleep. Ah…summer. It’s time for rest, relaxation and fun. But wait a minute…Wake up! It’s also a time to be aware of your business. Why? Well, while you’re [.].

Restful 159
article thumbnail

What’s that Smell?

Rembrandt Communications

Ahhh. Summer. You sit back in your lawn chair with a cold beverage in one hand, and your favorite book in another. Enticing barbeque aromas waft past your nose, and your stomach grumbles with anticipation. You catch the sweet scent of roses in the garden and the fresh cut grass from next door. But wait [.].

SEO 153
article thumbnail

3 Things You Can Do Right Now to Increase Sales

Rembrandt Communications

If you need to bring in new sales immediately and are overwhelmed with all of the Webinars, books, program, services, and other “opportunities” that come across your desk on a daily basis, stop for a moment and take a breath. Here are three tips to help you simplify the process and actually see an increase [.].

Sales 147