Wed.Apr 27, 2011

Startup Professionals Musings

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For a Services Business, a Blog Trumps a Website

Startup Professionals Musings

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your consulting business and gaining valuable online exposure. Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reac