Business Innovation Requires Successful Execution
Startup Professionals Musings
DECEMBER 8, 2012
Most people think innovation is all about ideas, when in fact it is more about delivery, people, and process. Entrepreneurs looking to innovate need to understand the execution challenge if they expect their startup to carve out a profitable niche in the marketplace, and keep innovating to build and maintain a sustainable competitive advantage. Everyone thinks they know how to make innovation happen, but I can’t find much real research on the subject.
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