Nail the Customer Development Manifesto to the Wall
Steve Blank
MARCH 29, 2012
When Bob Dorf and I wrote the Startup Owners Manual we listed a series of Customer Development principles. I thought they might be worth enumerating here: A Startup Is a Temporary Organization Designed to Search. for A Repeatable and Scalable Business Model. There Are No Facts Inside Your Building, So Get Outside. Pair Customer Development with Agile Development.
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