The 4 Biggest Business Mistakes of All Time (and What You Can Learn From Them)
Up and Running
APRIL 4, 2014
When the Pets.com puppet wasn’t making appearances in the company’s own commercials, it was doing interviews on television programs such as Nightline , Good Morning America and Live with Regis and Kathie Lee. A year after New Coke’s release, Coca-Cola’s sales jumped 8 percent over the previous year. It was a sock puppet.
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