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Thoughts on our three-speed economy and business planning in the 21st century

The Equity Kicker

These firms have had a significant impact on growth over the last 20 years through the bubbles and crashes they create – e.g. the Long-Term Capital Management crash of 1998, the Dot-Com crash of 2000, and the housing meltdown of 2008.

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No Business Plan Survives First Contact With A Customer – The 5.2 billion dollar mistake.

Steve Blank

With an out-of-this-world business plan. But nine months after the first call was made in 1998, Iridium was in Chapter 11 bankruptcy. When it was spun out as a a separate company, Iridium’s 1990 business plan had assumptions about potential customers, their problems and the product needed to solve that problem.

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New Rules for the New Internet Bubble

Steve Blank

The Business Plan (Concept- Alpha-Beta - FCS ) became the playbook for startups. Customer Development , Agile Engineering and the Lean methodology enforced a process of incremental and iterative development. Rules for building a company in 2011 are different than they were in 2008 or 1998. The New Exits.

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