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10 Product Recommendation Techniques to Improve UX and Conversions

ConversionXL

Nowadays nearly every online shop utilizes some sort of product recommendation engine, which is no wonder, as these systems, if set up and configured properly can significantly boost revenues, CTRs, conversions, and other important metrics. This is a very important metric when evaluating a recommender system.

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Scaling is Hard, Case Study: athenahealth

Seeing Both Sides

The founding pair realized that they needed to pivot into becoming a software company, and in late 1998, completely shifted their focus to delivering athenaNet, their Web-based medical billing platform, as a cloud-based software service for all doctors. In 2012, analysts estimate they will do $425 million in revenue and $85 million in EBITDA.

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It’s Morning in Venture Capital

Both Sides of the Table

In 1998 there were around 850 VC funds and by 2000 there were 2,300. In an over-funding environment companies are encouraged to eschew revenues in a land grab to acquire eyeballs, clicks, page views or whatever other vanity metrics give VCs the false comfort that they’re sitting on a gold mine. The Funding Problem.

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Entrepreneur Success: Key Factor is Thinking Long-Term

Growthink Blog

For a public company, the stock price often reflects short term revenues and profits. Importantly, simply building your revenues and profits (particularly just in the short-term) are not a perfect indicator of the value of your company. monthly, quarterly, annual) goals for metrics like revenues and profits. You should.

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7 Retargeting Case Studies That’ll Boost Your Current Campaigns

ConversionXL

Selling more than 17 million bags since 1998, eBags knew they had huge retargeting potential, but what they did with their data was pretty creative. Here are some stats: With their regular ad spend being quite high, their retargeting added an additional 15% in revenue. But eBags isn’t your typical bag store either.

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Bubble Trouble? I Don’t Think So

Ben's Blog

In the great bubble of 1998-2000, the boom in public valuations mirrored the boom in private valuations. The inflation-adjusted data from the last bubble tells the story: In the 3-year period from 1998-2000, venture capital firms raised more than $200 billion, which represented about 0.55% of the national GDP.

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Moneyball Design: Why the Research and Data Analysis is Critical to Getting Your Prospects to Convert

ConversionXL

136 CMOs were recently asked “What do you see as your biggest opportunity for revenue generation in early 2013?” Moneyball uses rigorous statistical data analysis in player selection and attempts to predict the value of the players by using metrics more granular then batting averages and RBIs. It’s not just baseball.

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