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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim. IPOs dried up.

Lean 335
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Open Source Business Model

SoCal CTO

There are quite a few other Software Development Companies in Southern California working on open source and/or freemium business models. Early Stage Marketing and Branding – Farida Fotouh. Attorney and Startup Business Advisor – Aaron Shec. Marketing, Startups and Networking in Los Angeles.

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How To Successfully Market To Millennials

YoungUpstarts

There’s a lot you can say about the cohort born between 1982 and 2000. Because Millennials participate so much of their daily lives online — from communicating with friends to reviewing restaurants — they represent a hugely lucrative market for brands. Here are some tips to get members of the millennial market to add to cart!

Marketing 150
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10 Realities Today Cause Startups To Bypass An IPO

Startup Professionals Musings

Today the rate of startups going public (IPO – Initial Public Offering) is up from the dead zone, but is still half the rate back before 2000. The reasons are a lot more complex than the meltdown of key investment banks in the US a few years ago, so don’t expect a big change in the numbers soon, even with recent stock market rallies.

IPO 210
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Marketing and Growth Lessons for Uncertain Times

ConversionXL

“Rare is the business that has a formal disaster plan, let alone one that covers a global Black Swan event.” An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. Frameworks for businesses during a crisis. Tim Stewart, trsdigital. But nothing gets better if we stand still.

Marketing 121
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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

Price is as important as any other feature to determine product/market “fit.” Your product is designed with natural tripwires to trigger other pricing ( Freemium model ), or not (business model left as an exercise to your future self). But I disagree. simple enough to be self-service).

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Will Your Startup Get Venture Capital or IPO in 2013?

Startup Professionals Musings

billion from 49 listings, and represented the strongest annual period for IPOs since 2000. Yet 2013 is still projected by The Fiscal Times as a difficult IPO opportunity for startups, due to choppy markets, continuing fiscal uncertainty, and the Facebook fiasco. Line up a winning team.