Brandanew

JUNE 18, 2015

Again, the key is not to run campaigns that you’re not tracking. It’s important not to run campaigns that you can’t optimize or track well resulting in high budgets. PR: PR promotions may start from $150 (per post) to $3000 (retainer) but this largely depends on the agencies that you’re working with.

Cost 100

Cost Marketing Social Media PR 100

crowdSPRING Blog

SEPTEMBER 16, 2010

5 great viral marketing campaigns (and what small businesses can learn from them!) – [link]. 5 great viral marketing campaigns (and what small businesses can learn from them!) – [link]. 2000 Absolutely Free Textures – [link]. Here are some of the links that I’ve liked and shared this past week!

Social Media 91

Social Media Small Business Design Media 91

Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). The corollary is that it is very hard to recover from a crappy marketing campaign that over-hyped. I haven’t heard them pounding their chest and running big marketing campaigns.

Early Stage 380

Early Stage Stealth Marketing Startup 380

ConversionXL

MARCH 19, 2020

The HBR study contrasts Office Depot and Staples during the 2000 recession: Office Depot cut 6% of its workforce, but it couldn’t reduce operating costs significantly. A 2 minute iPhone video from your CEO would have such a bigger impact than a highly manicured campaign or corporate sounding email. Image source ).

Marketing 121

Marketing Campaign Non-Compete Lean 121

ReadWriteStart

JANUARY 6, 2020

Speaking of more engagement tactics, let’s jump into personalized landing page campaigns. Run Personalized Landing Page Campaigns. Your personalized campaigns, web pages, ad copy, are all fantastic ways to speak directly to your target market. Rather than spinning up generic campaigns, personalized ones convert at higher rates.

SMS 134

SMS Campaign PR Sales 134

ConversionXL

JANUARY 18, 2022

Jeff Bezos’s private space technology company Blue Origin was founded back in 2000. If your goal is to create a movement behind your brand, then all your content marketing efforts and brand marketing campaigns should be behind that purpose. In 2002, Elon Musk created Space X. With enough resources, products can always be copied.

Marketing 109

Marketing Social Media Non-Compete Audience 109

Both Sides of the Table

JANUARY 16, 2012

I raised money as an entrepreneur, like you, in 1999, 2000, 2001, 2003 and 2005 for two different companies. The sooner you understand that the sooner you can plan your campaign. As with any sales campaign you need to: Qualify your buyers early so you focus your scarce resources on people likely to buy your product.

Developer 366

Developer Silicon Valley PR Las Vegas 366