ConversionXL
MAY 22, 2017
How their product leaders and CMOs embrace the change adjusting product/marketing strategies based on new technologies. In AI implications on Marketing and Analytics , I placed my considerations explaining how and why Artificial Intelligence (AI) will shape the next generation of Analytics and Marketing SaaS products.
YoungUpstarts
JUNE 24, 2012
Facebook has proven this statistically, posts with images will have much better clickthrough and hence will gain exposure and market reach. The multitude of friends, fans and the likes on Facebook as well as the fact that Facebook is a productivity killer, makes people to scroll through posts rather than read them.
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This is going to be BIG.
AUGUST 20, 2010
What Apple proved, and what I suspect is the issue with web content, is that monetization was a product problem. I never would have paid for music back in 1999 or 2000 when I was sporting my 64mb Creative Nomad, powered completely ilegally by Napster. If I just start randomly sharing, and the clickthroughs are low, I pay full fare.
ConversionXL
DECEMBER 12, 2016
Various studies have repeatedly found that about half the online buyers would only buy discounted products, except under exceptional circumstances. Emphasize wide-appeal products. Look at your best-selling products or best deals and emphasize them on the homepage above all other (make them #1 in the visual hierarchy).
ConversionXL
APRIL 4, 2012
Quality Product images. If I’d have to pick one single thing that would sell a product online, it’s images. You *technically could* have an ecommerce site with just images, and no product descriptions (I don’t recommend it). Show the products from different angles, in context, make them zoomable.
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