article thumbnail

6 Stories of Successful New Entrepreneurs to Inspire Your Business

Up and Running

TRISTAR — Engineering its own success. An engineering services firm, TRISTAR is the first woman and minority-owned firm based in Indiana to offer the Department of Defense (DoD) technical support services. UEC Electronics — Engineering contracts.

Columbus 134
article thumbnail

Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

Marketing and sales spend is nil, so there has to be a reason it spreads by word of mouth, ideally virally as a natural result of using the product itself. $10/mo ” Big companies can buy it without much consideration, but small companies need to understand the value, so you might need sales material to convince them, and a demo.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 College Business Incubators We’re Most Excited About

YoungUpstarts

Boasting resources for life sciences, bio-tech, medical devices, photonics, clean energy, and engineering, BU can help to incubate businesses in just about any physical technology. Engineering Translational Technology Center. At Boston University, there’s an incredible array on business incubation opportunities.

Incubator 202
article thumbnail

Scaling Sales: From Craft to Machine

Seeing Both Sides

I''ve been thinking a lot lately about scaling sales. . Before this occurs, the sales process is a craft or an art - custom-made by the founder or evangelist sales VP. How do I build a repeatable, scalable sales process that is like an industrial machine - not a crafts project? 1) Enterprise Sales.

Sales 50
article thumbnail

From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

Engineers initially failed to understand the new possibilities of the new paradigm. Loyalty experts add social media to their programs in the same way that 19 th century engineers added combustion engines to their existing carriages. What was still missing was a simple way to identify a customer at the point of sale.

article thumbnail

Not disruptive, and proud of it

A Smart Bear: Startups and Marketing for Geeks

It's hard to explain" should not be a standard part of your sales pitch. Google was the 11th major search engine, not the first. Their technology proved superior, but "a better search engine" was hardly a new idea. You just need to try it" and "trust me" don't cut it.

article thumbnail

Are India’s IT managers holding back the country’s startup growth?

The Next Web

The forecast also predicted that its 2014 sales were going to be equally uncompetitive. All the way from 1993 to 2000. There were engineers of all types—mechanical, civil, electrical etc., and the non-engineering kinds. This is when the IT sector saw a real spurt in activity,” Deshpande said.

India 165