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Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

After that, the adoption of the cloud as a more scalable and cost-effective approach allowed small/medium business to build CRMs around very specific market needs and establish dominance in new vertical segments. Just like cars with a great engine but no wheels. Your marketing is always as good as your data.

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Bottoms Up Everyone: A New Economic Revolution Is Upon Us

YoungUpstarts

They connect buyers and sellers in creative new verticals, helping merchants and non-profits interact with customers or donors. As a percentage of total US employment, proprietors have steadily increased every year since 2000. During the same time, the US labor force lost over a million private wage and salary workers.

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Our Investment in One Jackson: Fresh, Yet Familiar

Genuine VC

CEO Anne Raimondi and my partner Rob were colleagues together at eBay in the early 2000’s before she went on the lead product and/or marketing at many household internet names like Zazzle, InsiderPages, and SurveyMonkey. Many of the inputs going into this investment were known to us at NextView.

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This Week in VC with Om Malik & Paul Jozefak

Both Sides of the Table

Real-time search engine. Network of vertical focused sites: BeachMint, BeachMint, WineMint, etc.; first vertical to launch by 2010 Holiday Season. Founded in 2000 in New Brunswick, NJ. But it’s a real phenomenon. You can listen to Om, Paul & I debate the topic in the video. 406 Ventures. Read more: TechCrunch.

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Interpretative Intelligence

thebarefootvc

According to a recent Cisco report, last year’s mobile data traffic was nearly 12x the size of the ENTIRE global Internet in 2000. We are deluged by data and information and this “big data” is only going to proliferate.

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The LeanLaunch Pad at Stanford – Class 5: Customer Relationship Hypotheses

Steve Blank

They were engineers, certainly they could do better than that? We offered that the team might want to expand their user research to think about new features and verticals (document management, law firms, lab managers with discretionary budget, etc.). Their first effort didn’t get much traffic: 6 clicks out of ~2000 impressions.

Customer 247
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Scaling is Hard, Case Study: TripAdvisor

Seeing Both Sides

Founded in 2000 by Stephen Kaufer and Langley Steinert, Boston-based TripAdvisor is a travel website that provides reviews and other information for consumers about travel destinations around the world. In founding TripAdvisor, Kaufer wanted to take his hard core engineering skills and apply them to vertical search in travel.