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Is the Lean Startup Dead?

Steve Blank

Most entrepreneurs today don’t remember the Dot-Com bubble of 1995 or the Dot-Com crash that followed in 2000. Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. The idea of the Lean Startup was built on top of the rubble of the 2000 Dot-Com crash. And it may work. IPOs dried up.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

The HBR study contrasts Office Depot and Staples during the 2000 recession: Office Depot cut 6% of its workforce, but it couldn’t reduce operating costs significantly. At the same time, the company contained its operating costs and came out of the recession stronger, bigger, and more profitable than it had been in 1999.

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10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). I know because I did this in early 2000. Most app-to-app products are inter-operable, Apple isn’t. If I can help you avoid some of my first-time mistakes it would be a victory.

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15 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

The bonus of naming the company Redhead Marketing & PR is that when I am meeting a potential client for the first time in a coffee shop or wherever, they are always able to spot me because of my company name and hair color. Thanks to Hilary Reiter, Redhead Marketing & PR. #5 I named my company RED PR for several reasons.

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On Bubbles … And Why We’ll Be Just Fine

Both Sides of the Table

I know that most people who are close to them tend to deny their existence, as we saw in the great housing bubble of 2002-2007 and the dot com bubble of 1997-2000. Or Salesforce.com who rose to prominence in this same period where they were ramping up PR and shouting from mountain tops when everybody else in the market was mute.

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VC Evolution: Physician, Scale Thyself.

500hats.com

While a flood of new VCs came into existence during the late 90’s internet boom, many had difficulty raising new funds after the crashes of 2000-2001 and 2008 , and as a result significantly fewer fund managers exist now compared to a decade ago. but the food was awesome, & the PR wasn’t bad either).

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Entrepreneurs are Everywhere Show No. 2: Anand Sanwal and Chris Shipley

Steve Blank

… (They were operating like) there’s an opportunity and there’s a market need. (So) Hollywood in the beginning was a bunch of artists who wanted to make entertainment, and then the whole infrastructure of PR and hangers on and the New York money came in. Chris : It’s exactly like that. Anand : Yeah.