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Leading During Uncertain, Trying Times – Five Essential Practices

The Startup Magazine

He served as SmithBucklin President & CEO from 2002 to 2015. His insights and ideas on leadership have been prominently featured in business books and top national news media. Leadership’s Calling® is for the business and professional communities at-large and includes a selected few top-performing SmithBucklin employees.

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How to Radically Stand Out with Brand Marketing

ConversionXL

In 2002, Elon Musk created Space X. Your brand values should permeate through your entire business and marketing strategy , from external interactions (including social media content) to internal culture (more on that in a bit). 70% of consumers feel more connected to a brand when its CEO is active on social media.

Marketing 109
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IBM: Where Corporate Responsibility is Not a Trend, but a Lifestyle

Austin Startup

Let’s circle back to Latinitas’ first interaction with IBM, back to our start in 2002. We have served thousands, explored topics that cover digital media to robotics to coding to maker culture. This year, Latinitas turns 15 years old; we have reached our “quinceanera” — we are a teenager, burgeoning on adulthood.

El Paso 59
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How Reed Hastings’ Facebook Status Update Landed Netflix in SEC’s Crosshairs

Gust

The move came as a shock to many in the tech business community, in which we’ve become accustomed to real-time disclosure by company executives through social media. What could be wrong with more transparency? Compressing 80 years of history into a paragraph, securities regulation here is fundamentally a disclosure-based system.

SEC 158
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How much does it cost to build the world’s hottest startups?

The Next Web

And that involves processes, structures, feedback loops, analytics and a community.”. Taking into account the difference in storage costs in 2002, Schippers estimates that Zuckerberg was spending $3,000 per month on hosting for the first year and about $10 million per month by 2006 as the network grew exponentially in that time period.

Cost 168
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Ninja Moves from a Secret Marketing Entrepreneur

The Startup Magazine

The “advertising is dying” drumbeat started in November 2002 when Gallup released this study that proved traditional advertising expenditures were not generating results. A few years later industry experts said social media would replace ads, then it was YouTube, and now the latest craze is Instagram.

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26 Entrepreneurs Explain Their Favorite Songs to Get Them Motivated

Hearpreneur

As the owner of both an online bookstore and a social media & marketing blog, I spend a lot of time working by myself. I’ve built my business from the ground up and there were/are many times where you relate to what Billy Beane went through in the 2002 season. Don’t forget to join our #IamCEO Community.