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How to find that first big customer

A Smart Bear: Startups and Marketing for Geeks

But this was 2002 when AdWords was affordable and I had no competitors, so you can’t repeat that — it doesn’t matter how I did it. product that barely worked, no sales organization (except tech support, which often works better anyway ), and I just hoped they’d run a credit card. I didn’t. I had a $39.95

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Does the Size of a VC Fund Matter?

Both Sides of the Table

A 1997 vintage is likely to perform much better than a 2000 vintage because the former got to ride the dot com bonanza and likely saw some quick IPOs and crazy trade sales while the latter is more likely filled with many companies that never reached the promise land (or are still trying). Why does vintage matter to you?

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On Bubbles … And Why We’ll Be Just Fine

Both Sides of the Table

I know that most people who are close to them tend to deny their existence, as we saw in the great housing bubble of 2002-2007 and the dot com bubble of 1997-2000. That happened a lot in 2002 and again in 2008. I believe a bubble occurs when a market is willing to pay greater than intrinsic value for an asset class. You feel it, too.

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Neuromarketing Ethics: How Far Is Too Far?

ConversionXL

Decades later, in 2002, Dutch marketing professor Ale Smidts coined the term “neuromarketing.” At a tactical level, companies can improve their customer segmentation and personalize marketing and sales experiences. Bernays believed that people could be influenced via crowd psychology and psychoanalysis. Image source ).

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4 Best Business Brokers To Sell A Business

YoungUpstarts

The advantages of a dual agent is that this person is already working with buyers, so they most likely already have someone in mind to possibly purchase your business before you even list it for sale. What it means for a seller is a quick and easy sale because those buyers are already qualified with financing in the works.

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Genius, Power, and Magic

Growthink Blog

Try this on for size – an analysis of over 300 patents acquired between 2002-2008 found an average price per patent of $383,000 ! And oh yes, it is very hard to “clean up” a business at the time of sale – to do it right the work must be done in real time and / or started years before a sale is contemplated. #1. They Are Lucky.

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The Formula

Feld Thoughts

But we watched Sports Night on DVD from beginning to end around 2002. ” Or, “sales works this way – you need to be getting $X per rep for direct – it has always worked this way.” I’m the sports widow in this family – I don’t really care about or watch much professional sports.