How to Build Robust User Personas in Under a Month
ConversionXL
SEPTEMBER 5, 2019
They can be utilized across teams— UX , CRO, social media, SEM, SEO , etc., A research-based archetypal representative of your customer based on various attributes, attitudes, and characteristics. You use them to make better marketing, product, and business decisions and to keep your customer top-of-mind when doing so.
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