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Podcast Strategy: A Roadmap for Businesses

ConversionXL

The first shows were created in late 2003, and the term itself was coined in 2004 by combining “iPod” with “broadcasting.”. Podcasting can drive traffic to a website, which, in turn, can generate leads or sales. Regardless of content format (audio, video, text, or print), branding is essential. Let’s get started. .

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The Inside Story of a Small Startup Acquisition (Part 1)

Software By Rob

It had ancient hard drives, an installation of Windows Server 2003 that hadn’t been refreshed for 5 or 6 years, and two SQL Server databases that had not been re-indexed (or had any visible maintenance) for 3 years. And I was running scared… Step 1: Like a Chicken With No Head. Examples include: Many 60-day trials had never ended.

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Uncovering The Hidden Power Of Your Unfair Advantage

Duct Tape Marketing

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. You can audio your takeaway quickly, you can audio your cab quickly and you know, they're growing up in a different environment compared to us where we had to wait for something, but we had to have some patience around something.

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Unlocking Your Unfair Advantage: How Your Unique Story Powers Your Entrepreneurial Success

Duct Tape Marketing

And it's the same thing for individuals because at that early stage of a business, when you don't yet have a product, even sometimes when you don't yet have customers, you don't yet have traction and sales, how are you going to judge it? And the book is, will be available in, I don't believe there's an audio version, is there?

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How “False Expertise” Can Damage Your Business—and How to Protect It

ConversionXL

The “mere exposure” effect helps explain why we continue to push similar songs to the top of the Billboard charts and why high-level brand awareness can ultimately lead to a sale. invasion of Iraq in 2003 as a classic example.) – Daniel Kahneman. He cites the U.S. What makes opinions stand out in a meeting?

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How Do I Get More Leads in the Top of the Funnel 6 :: Small.

Duct Tape Marketing

His popular blog and audio podcast, “ Jaffe Juice ”, provides daily and weekly commentary respectively on all things new marketing. But what would happen if, instead of ending with the sales conversation; the new customer, you began with the customer purchase? Joseph Jaffe Joseph Jaffe is President of jaffe, LLC.

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Website Information Architecture: How to Optimize for UX

ConversionXL

On-page FAQs do have a place—when they’re used to answer actual questions, not as a sales tool (e.g. audio-video equipment, apparel, etc.). If you’re an audio-video ecommerce site, you might write down things like “digital SLRs,” “Canon lenses,” or “DVD players.”