Customer Development in Japan: a History Lesson
Steve Blank
NOVEMBER 13, 2012
I asked Tsutsumi-san to write a guest post for my blog to describe his experience with Customer Development in Japan. After many sales calls, early prospects showed little rush to buy it! In 2004, Googling terms like “high tech marketing” and “startup” I discovered “ The Four Steps to The Epiphany ” at Cafépress.com.
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