Steve Blank

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The Search For the Fountain of Youth – Innovation and Entrepreneurship in the Enterprise

Steve Blank

They start with an innovation, search for a repeatable business model, build the infrastructure for a company, then grow by efficiently executing the model. The Ambidextrous Organization, Charles O’Reilly / Michael Tushman : April 2004. Darwin and the Demon: Innovating Within Established Enterprises, Geoffrey Moore : July/August 2004.

Search 242
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Is the Lean Startup Dead?

Steve Blank

As a reminder, the Dot Com bubble was a five-year period from August 1995 (the Netscape IPO ) when there was a massive wave of experiments on the then-new internet, in commerce, entertainment, nascent social media, and search. Yet while we had plenty of language and tools for execution, we had none for search. The result?

Lean 335
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Customer Development in Japan: a History Lesson

Steve Blank

In 2004, Googling terms like “high tech marketing” and “startup” I discovered “ The Four Steps to The Epiphany ” at Cafépress.com. This was exactly what I was searching for. They pivoted the product by implementing Google like wide-open search windows requested time and again in customer interviews. The first meeting with Steve.

Japan 292
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The Lean LaunchPad Educators Class

Steve Blank

It dawned on me that the plans were a symptom of a larger problem: we were executing business plans when we should first be searching for business models. So what would a search process for a business model look like? I read a ton of existing literature and came up with a formal methodology for search I called Customer Development.

Lean 286
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The Lean LaunchPad Educators Class

Steve Blank

It dawned on me that the plans were a symptom of a larger problem: we were executing business plans when we should first be searching for business models. So what would a search process for a business model look like? I read a ton of existing literature and came up with a formal methodology for search I called Customer Development.

Lean 178
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Teaching Customer Development and the Lean Startup – Topological Homeomorphism

Steve Blank

Berkeley’s Haas Business School since the fall of 2004 and in a joint MBA with Columbia since 2005. Back in 2004, Jerry Engel the head of the Entreprenuership program at Haas Business School at U.C. Customer Development was a process to quickly search for a profitable business model when customer needs (features, pricing, channel, etc.)

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The Lean LaunchPad Online

Steve Blank

It dawned on me that the plans were a symptom of a larger problem: we were executing business plans when we should first be searching for business models. So what would a search process for a business model look like? I read a ton of existing literature and came up with a formal methodology for search I called Customer Development.

Lean 317