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Google VP: Here's How to Get Bought By Us

mashable.com

The search giant’s VP of Corporate Development, along with CEO Larry Page, signs off on the dozens of acquisitions and acqui-hires made every year, large and small. There’s YouTube , of course — well established in its own right, it rewrote the book on how an acquisition can be run delicately, as a company within a company.

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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Popular eCommerce site Threadless has had a “feature request” thread on their customer forum since 2005. Much of this success can be attributed to their acquisition campaigns that often combine humor with a serious tone that let you know they take pest control very seriously. image source.

Retention 115
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How To Develop Your Customer Retention Strategy

ConversionXL

Popular eCommerce site Threadless has had a “feature request” thread on their customer forum since 2005. Much of this success can be attributed to their acquisition campaigns that often combine humor with a serious tone that let you know they take pest control very seriously. image source.

Retention 112
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Popular eCommerce site Threadless has had a “feature request” thread on their customer forum since 2005. Much of this success can be attributed to their acquisition campaigns that often combine humor with a serious tone that let you know they take pest control very seriously. image source.

Retention 105
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Popular eCommerce site Threadless has had a “feature request” thread on their customer forum since 2005. Much of this success can be attributed to their acquisition campaigns that often combine humor with a serious tone that let you know they take pest control very seriously. image source.

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11 Digital Marketing “Crimes Against Humanity”

Occam's Razor

That means I get to spend loads and loads of time across many industry verticals, see many many campaigns, translate many many foreign websites (thanks Google Chrome for auto-translate!) Have a balance in your spend between acquisition and website. " I'd postulated this rule in 2005, it is even more true in 2011.

Marketing 126