26 Entrepreneurs Explain How They Came Up With Their Business Names
Hearpreneur
JULY 1, 2020
Several “experts” in marketing and advertising, and IP lawyers, tried to talk me into changing it. After a few years building and refining the software, I knew more about the algorithms Google used to rank pages than just about anybody outside Mountain View. Buttercloth was born. It was just natural. But I stuck to my gut feelings.
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