26 Entrepreneurs Explain How They Came Up With Their Business Names
Hearpreneur
JULY 1, 2020
Several “experts” in marketing and advertising, and IP lawyers, tried to talk me into changing it. As a financial planner, money was my stock in trade; however, I discovered true wealth was in good health and relationships. My family and friends helped me bounce ideas around, and when someone said it was a soft as butter – voila!
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