A Smart Bear: Startups and Marketing for Geeks

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The rise of the “successful” unsustainable company

A Smart Bear: Startups and Marketing for Geeks

After I sold Smart Bear, that division has increased revenue and profit every year, for five years, even through the 2008/2009 economic disaster. But really, are all those acquirers so stupid? Surely not. And the same thing happened after we sold IT WatchDogs in 2005.

IPO 240
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Don't write a business plan

A Smart Bear: Startups and Marketing for Geeks

course every assumption in your plan was reversed in 2008. Investors love "Web 2.0," MySpace is how to reach young people, the economy is growing without limit, and products with demonstrable ROIs will get healthy slices of corporate budgets.Of The world economy exploded. Getting money from budgets is like squeezing water from rock.

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Intense Asymmetry and Self-Flagellation

A Smart Bear: Startups and Marketing for Geeks

circa 2008.) (WordPress didn’t yet exist in the form and glory it is today, so let’s give my company a extra boost in this thought experiment and say that WordPress is around v2.5, According to Erica’s criteria, let’s see who wins.

San Jose 233
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How David Garland built a community of 100,000 followers in 24 months

A Smart Bear: Startups and Marketing for Geeks

Two years ago I started my website The Rise To The Top in October 2008. A Snapshot Of The Beginning In Fall 2008: Total viewership: My dad, mom and grandma. Since 2008, I’ve hosted 25 events ranging from Dinners and Discussions to Lunch & Learns bringing people I’ve met in the online world to offline.

Community 261
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Point/Counter-Point: Startup Genome Project Considered Harmful

A Smart Bear: Startups and Marketing for Geeks

To see why, here’s a trick question: A person P living in Austin, Texas voted in the 2008 American presidential election for either Barak Obama or John McCain. To see why, here's a trick question: A person P living in Austin, Texas voted in the 2008 American presidential election for either Barak Obama or John McCain.

Startup 234
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Learn by copy

A Smart Bear: Startups and Marketing for Geeks

For example, in Hello, I’m 1074018628 , a little ditty from 2008, I copied Seth Godin’s style. Not plagiarizing — that’s when you use someone else’s words. Rather, I tried to copy style. By copying I learned what I liked, what I had some ability to do. It’s 160 words. It makes a simple, solitary point.

Texas 239