ReadWriteStart
SEPTEMBER 16, 2010
I pointed Zubair to a couple of case studies of bootstrapping using services to get more of his core product built; in parallel, I will help him pursue institutional funding. But when I found out that Rajeev is a computer engineer, I suggested to him to build a cost-effective SEO services firm, which would be more interesting.
ReadWriteStart
SEPTEMBER 10, 2010
Again, here is a piece of wisdom for all of you who are blogging and doing e-commerce simultaneously: you need to build up SEO leverage ON your e-commerce site, so be sure to bring the blog onto the main site, not leave it off someplace else by itself. I started doing my free Online Strategy Roundtables for entrepreneurs in the fall of 2008.
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A Smart Bear: Startups and Marketing for Geeks
OCTOBER 23, 2012
After I sold Smart Bear, that division has increased revenue and profit every year, for five years, even through the 2008/2009 economic disaster. Note that some of those companies were bootstrapped, some bootstrapped and took money later, and some had huge funding from the start. But really, are all those acquirers so stupid?
crowdSPRING Blog
FEBRUARY 23, 2010
Search engine optimization (SEO) can provide low cost opportunities for a startup to market its products and/or services. However, many startup founders don’t appreciate the difficulty of executing an effective SEO strategy when you have a new company and a new domain. That’s what we’ve had to do with crowdPSRING.
ReadWriteStart
OCTOBER 14, 2010
He should then bootstrap his product development by using the consulting fees. Again, referring back to the Finisar case study I often teach on this topic , bootstrapping using services is a very effective way to build companies. Through SEO and mommy blog PR, Lee can tap into this market. This is her core market.
Software By Rob
MARCH 26, 2015
I decided it was time to put pen to paper and lay out what I see as a repeatable path with a higher-than-normal success rate, to bootstrapping yourself to the point of quitting your job. In my case, that meant getting good at SEO with my first project, instead of trying to learn SEO, Adwords, Facebook ads, etc. all at once.
Software By Rob
MARCH 26, 2015
I decided it was time to put pen to paper and lay out what I see as a repeatable path with a higher-than-normal success rate, to bootstrapping yourself to the point of quitting your job. In my case, that meant getting good at SEO with my first project, instead of trying to learn SEO, Adwords, Facebook ads, etc. all at once.
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