Is This Ex-Googler’s Pre-Product Approach the Fast Track to Product-Market Fit?
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MARCH 19, 2015
Starting in 2009, Savoia began using an approach as an engineering director at Google that helped the tech giant know whether it was about to build the right product for the market … or a product that would flop. You make your case with objective data: CTR, customer acquisition cost, etc. Why doesn’t everyone do this?”
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