article thumbnail

The Entrepreneur's Guide to Customer Development

Startup Lessons Learned

I believe it is the best introduction to Customer Development you can buy. As all of you know, Steve Blank is the progenitor of Customer Development and author of The Four Steps to the Epiphany. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C.

article thumbnail

Raising Money Using Customer Development

Steve Blank

Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Product Development – Getting Funded as The Goal In a traditional product development model, entrepreneurs come up with an idea or concept, write a business plan and try to get funding to bring that idea to fruition.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Lean Startup Workshop - now an O'Reilly Master Class

Startup Lessons Learned

Lessons Learned by Eric Ries Thursday, May 14, 2009 The Lean Startup Workshop - now an OReilly Master Class My rate of posting has been much lower lately, and this is mostly due to preparations for the upcoming Lean Startup Workshop on May 29. May 14, 2009 4:53 AM James Spittal said. May 14, 2009 5:23 AM David said.

Lean 60
article thumbnail

Case Study: Using an LOI to get customer feedback on a minimum.

Startup Lessons Learned

Lessons Learned by Eric Ries Friday, October 23, 2009 Case Study: Using an LOI to get customer feedback on a minimum viable product How much work should you do on a new product before involving customers? This is especially useful in situations, like most B2B businesses, where the total number of customers is likely to be small.

article thumbnail

Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

I’ve seen online B2C startups use Dave McClure’s Startup Metrics for Pirates as a starting point for measuring what marketing is doing. Oct, 2010 38 Comments I think people are finally coming around to the idea that good marketing requires good measurement.

B2B 42
article thumbnail

Startup Tools

steveblank.com

Reply Crystal Williams , on April 12, 2009 at 10:38 am said: Hi Steve! … Reply Avron Olshewsky , on June 10, 2009 at 11:03 am said: Hi Steve, Read your book “The four steps …&# and have enjoyed it and your blog. It is certaintly a great list to motivate me to get reading again. Keep up the great work! … Thanks!