article thumbnail

The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

article thumbnail

Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. However the Customer Development Model and the Lean Startup work equally well for startups on the web.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Part 4 of the Customer Development Manifesto to follow.

article thumbnail

Customer Development Fireside Chat

Steve Blank

Reply John Muldoon , on July 9, 2009 at 1:52 pm Said: This was really fabulous to watch. luck… and as one of Steve Blank’s posts today mentioned, you can’t test hypotheses from within your building. How do I get in the room next time?

article thumbnail

Finding Good Developers in Los Angeles?

SoCal CTO

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 Finding Good Developers in Los Angeles? About 18 months ago, the entire group began to mention that they were having more difficulty finding good developers. Im part of a CTO group that meets once a month to discuss various topics. in Computer Science.

article thumbnail

Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Reply steveblank , on October 19, 2009 at 8:22 am Said: Quick fixed. Andy Wright , on October 19, 2009 at 7:25 am Said: Thanks for the insights, but I have one question — do you have any articles or blog posts that talk about what’s in “Steve’s one month MBA course for engineers.&# Context here.)

Engineer 198
article thumbnail

“Speed and Tempo” – Fearless Decision Making for Startups « Steve.

Steve Blank

Customer Development ) to help you quickly recognize and reverse any incorrect decisions. Martin , on April 10, 2009 at 9:27 am Said: A post that would delight F.A. link] Reply craig sparer , on April 10, 2009 at 5:44 pm Said: So true. In a startup it doesn’t matter if you’re 100% right 100% of the time.