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Customer Development in Japan: a History Lesson

Steve Blank

I asked Tsutsumi-san to write a guest post for my blog to describe his experience with Customer Development in Japan. After waiting for a week or so for the book to make it to Japan, I was very much shocked how impressed I was by the Customer Development Model detailed in the book. Evangelizing Customer Development in Japan.

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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. This is a customer development problem. So What is Customer Development? The core idea behind customer development is that the assumptions you make about a target market are only guesses. image source.

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Microsoft’s Purchase Of Minecraft Maker Mojang Shows Comitment To Building Cross-Platform Appeal

YoungUpstarts

billion acquisition of Sweden-based software company Mojang, the developer behind the popular building game ““Minecraft”, which has sold over 100 million copies since its release in 2009, illustrates the degree to which Microsoft CEO Satya Nadella’s long-term vision for Microsoft is taking root at that company. Microsoft’s $2.5

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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Some of these advisors from the academic community would work with our of VP of Engineering and help us solve specific technical problems. Reply steveblank , on October 19, 2009 at 8:22 am Said: Quick fixed. Context here.) I set up an advisory board as a vehicle to get these industry experts engaged with the company and product.

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Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept. Yeah, weve got that.

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Closing a VC fund in 2009/10 is a major achievement in and of itself. Founded in November 2007 in New York City by Alexis Maybank and Kevin Ryan (co-founder of DoubleClick); CEO is Susan Lyne (ex-CEO Marta Stewart Living Omnimedia) Revenue estimates: $50mm in 2008; $170mm in 2009 (versus budget of $150mm); $450mm forecasted for 2010.

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Gluecon 13: 2023

Feld Thoughts

My Foundry partners and I helped Kim and Eric Norlin create Gluecon in 2009 because we saw the need for a developer-focused event to explore emerging technologies around the cloud and APIs. Twilio, Docker, and Kubernetes all appeared on the GlueCon stage long before they were known by the wider tech community.