Customer Development is all about gathering a list of what features customers want by talking to them, surveying them, or running “focus groups.” As the engineers were busy rearchitecting the original Stanford MIPS chip into a commercial product, one of my jobs was to find out what features customers wanted.  It’s not. MORE >>

His checklist is built for Enterprise Software which doesn’t readily translate to other types of startups including web startups (especially when you get to Customer Validation). After the talk, David Binetti pulled together a great group of people from Lean Startup Circle to create a Customer Development Checklist for web startups. MORE >>

Market By Numbers on Twitter | Entries RSS | Comments RSS Market By Numbers High-Tech Marketing and Customer Development Home What is Customer Development? Relevant to ongoing discussions about Blank’s “ Customer Development, &# I wish to highlight a few of these “inflection points.&# MORE >>

The Times Square Strategy discussion I had with Eric Ries , was still top of mind, so instead of my standard Customer Development lecture , I offered my thoughts on: the origin of Customer Development, where we are today, and where does Customer Development go, and how you can help get it there. Order Here. MORE >>

This post describes a solution – the  Customer Development Model. In future posts I’ll describe how  Eric Ries and the  Lean Startup concept provide the equivalent model for product development  activities inside the building and neatly integrates customer and agile development. It rarely happens that way.) MORE >>