Startup Lessons Learned

APRIL 25, 2011

If you somehow missed SLLCONF 2010 , you can get caught up with a complete video recording here.) I know this sounds foreign to many of you, and that we’ll have a few skeptics in the audience. No BS, no vanity metrics, no launches, no PR. The Lean Startup movement has made tremendous progress in the past year.

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San Francisco Silicon Valley Lean Agile 146

Startup Lessons Learned

SEPTEMBER 22, 2008

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0, April 23, 2010 in San Francisco. This has led to exponential growth. Bring your questions.

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Hearpreneur

MARCH 15, 2019

Thanks to Brandy Runyan, Black Diamond PR Firm, LLC ! #2- Thanks to Niesha Kennedy, Kennedy Robinson PR ! #12- Graduating in 2010 in marketing at the height of a recession, was well, the worst timing. Ad and PR budgets were often the first to get the cut when companies needed to tighten their purse strings.

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Entrepreneur Technical Review Software Review Atlanta 116

Hearpreneur

APRIL 9, 2017

I help coaches and consultants reach their online audiences by optimizing their marketing and mindset so they can bring in more business. In 2010, I realized that I needed a more family-friendly career without extensive travel and inflexible work hours. Thanks to Dana Humphrey, Whitegate PR ! #17 Image Credit: Amber Hinds.

San Diego 109

San Diego Entrepreneur Software Review Southern California 109

Steve Blank

MAY 22, 2009

While one could argue that a trade show is just another demand creation activity akin to advertising or PR, trade shows are the closest eyeball-to-eyeball contact you’re company is going to have with customers, competitors and partners. The difference between booths offering a demo and those without one is striking.

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Silicon Valley RSS California Customer Development 128

Entrepreneurs-Journey.com by Yaro Starak

FEBRUARY 20, 2011

I thought I would share those of author Joanna Penn , who has recently launched online her first thriller, “Pentecost&# , to an international audience. I knew I needed to find another angle, I needed that global audience so I needed to go online. Creating an author platform provides those opportunities.

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Technical Review Audience Social Network Australia 98

YoungUpstarts

MARCH 6, 2015

A spokesperson for Leighmans Promotional Business Gifts suggests there is a lesson to be learned from Hilfiger: “Taking a risk with promotional clothing and sponsorship can help your brand appeal to new and wider demographics – potentially opening up a whole new audience.”. Image credit: www.portigal.com ].

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Campaign Haiti Marketing Oregon 100

This is going to be BIG.

JANUARY 31, 2010

Usually these discussions focus on Marketing, PR, Customer Service or an Agency. Each panelists talks about an '09 social media campaign she/he hates, showing a slide or Youtube clip, then the drunken mob audience comments and votes on the worst campaign of that round. Audience heckling and wisdom are welcome throughout.

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New York Community Social Media New York City 61

Both Sides of the Table

MAY 21, 2011

Will you get the TechCrunch bump, the tier-1 VC anointment, followed by great PR firm support and then the NY Times or WSJ story that follows? So as I get around the country speaking at college campus in 2010 & 2011 I have been preaching the same theme. It might be online videos targeting niche audience.

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ConversionXL

OCTOBER 7, 2021

To do that, research your target audience and build out customer personas. CXL founder, Peep Laja, explains the benefits of this in his post on identifying your online target audience : . Like Apple, your strategy will require significant marketing investment in content, traditional media, and PR. Researching your audience.

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Product Marketing Software Review Social Media 142

trada.com

APRIL 7, 2010

We do have some feature tricks up our sleeve and an incredible ability to expand our model into adjacent businesses (you’ll see a lot of this from us in 2010). This entry was written by Niel Robertson and posted on March 31, 2010 at 11:12 am and filed under Trada News. link] links for 2010-04-10 | Brian Magierski [.] Great post!

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YoungUpstarts

JULY 8, 2014

Develop an Initial Audience: Tap into a large existing community of potential customers who could evangelize your product even before launch. Jeff, from OnHand, shares, “there is a lot that goes into the ongoing marketing and PR efforts for you campaign, especially in highlighting the mentions you receive. Delivery Issues.

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Campaign Channel Bootstrapping Database 216

Startup Lessons Learned

APRIL 26, 2009

But part was a recognition that we could gain substantial competitive advantage by leveraging a community of like-minded visionary customers to serve a wider (and more mainstream) audience than we could alone. In the meantime, I think we have a good explanation for what all those PR dollars are being spent trying to obscure.

Product Development 88

Product Development Developer San Francisco Product 88

techcocktail.com

OCTOBER 23, 2010

Make sure someone is thinking about overarching plans around PR, marketing and sales and spends time crafting the right messages, understanding audiences and figuring out distribution channels. 1 comment… read it below or add one } John Guidos August 27, 2010 at 7:55 pm I want to be your legal counsel. Where do I sign up?

San Francisco 44

San Francisco Startup PHP San Diego 44

Cracking the Code

NOVEMBER 13, 2008

Lifelock, LinkedIn , OneStop, Perimeter and Retail Solutions) - among a total audience of about 25 people. Would the median EV/2010 multiple of CARR (as a surrogate to forward revenue) be a valid approach? ► 2010. (5). State of the SaaS 13: Q1 2010 Sentiment. Happy New Year 2010! Post a Comment. Newer Post.

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Software Review Technical Review Valuation Portfolio 48

Startup Lessons Learned

OCTOBER 4, 2010

Lessons Learned by Eric Ries Monday, October 4, 2010 Stop lying on stage Entrepreneurs crave information about successful startups, and they should. The higher the vanity ratio, the more effective the PR. It helps companies with PR. And companies crave positive PR and control over their message – all for rational reasons.

San Francisco 167

San Francisco Lean Metrics PR 167

crowdSPRING Blog

JANUARY 31, 2012

Today’s spotlight is Geben Communication , a PR and communications firm located in Columbus, Ohio. She’s been listed as one of the Top 30 PR Professionals to follow on Twitter and writes a monthly column on digital PR trends for American Express OpenForum. she co-moderates a Twitter chat every week called PR 2.0

Small Business 72

Small Business PR Columbus Social Media 72

Up and Running

DECEMBER 30, 2014

Kids will probably lose interest in this story pretty quickly, but I don’t think children were the intended audience for this movie anyway. Most people can recall the 2010 BP oil spill in the Gulf of Mexico, the immense ecological and economic damage that was done, and the PR nightmare that followed. to pursue his passion.

Entrepreneur 157

Entrepreneur Non-Compete New York Mexico 157

Eric Friedman

JUNE 3, 2015

Shortly after, I joined in April 2010 as the first full time BD hire. I next became the first person on the sales team, jumping ship from a very PR/spotlight heavy BD team. Chapter 3: Building The Foursquare Audience Network and Pinpoint. I got asked question ALL the time about the switch and why I left that group.

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Advertising Audience Revenue Mobile 60

Growthink Blog

DECEMBER 22, 2010

By June 2010, Americans were sending 173.2 Well, particularly if you are serving a young audience, you shouldn't be relying solely on email. Clearly the company is helped by the fact that it is making "cool" products with lots of PR-appeal and word-of-mouth potential (and its huge budgets for TV ads doesn't hurt either).

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PR Email Hosting Advertising 78

Hearpreneur

JANUARY 7, 2017

This led me to realize there were two huge gaping holes in the industry, not just in terms of the way the industry served its customers – although undoubtedly this was a problem – but more importantly, inefficiencies and wastage that were always going to stop the private jet industry being accepted by a wider audience.

Entrepreneur 91

Entrepreneur LLC Cofounder Green 91

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Thats because a marketing launch is a one-time event, and rarely translates into renewable audiences. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time.

San Francisco 168

San Francisco PR Lean Early Stage 168

crowdSPRING Blog

AUGUST 23, 2010

in 2010 we hosted “ Third Coast: How to Be a Startup Outside of Silicon Valley &# ([link] and had a great audience of entrepreneurs from around the world to discuss the topic. Within three years, the traditional agency model (advertising, marketing, pr, etc.) will cease to exist.

Silicon Valley 65

Silicon Valley Social Media Community Advertising 65

Steve Blank

JULY 13, 2009

Every generation of new technology seems to find a willing audience in naïve journalists and eager readers. Believing Your Own BS is Toxic Lots of noise and smoke before a product ships seems to be a toxic byproduct of enthusiastic entrepreneurs.

Silicon Valley 122

Silicon Valley Product RSS California 122

Startup Lessons Learned

FEBRUARY 24, 2009

This time, I was lucky enough to have my friend Nivi from Venture Hacks in the audience, and he was recording. What happened when we got early press (circa 2004) in violation of our own no-PR rule. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0, April 23, 2010 in San Francisco. Bring your questions.

Lean 74

Lean San Francisco Continuous Deployment DC 74

www.foliomag.com

JULY 31, 2012

Audience Development. 2010 Eddie and Ozzie Awards Call for Entries OPEN! Digital audience developers and executives discuss their favorites. Here, digital audience marketers chime in on the ones they’re using now, and why. Leslie Ellwood, Executive Director, Audience Development, American Media Inc. Search Jobs.

Social Media 40

Social Media Rhode Island Media South Dakota 40

Hearpreneur

SEPTEMBER 16, 2015

With a baby on the way, me and my wife bought our first home in 2010. When I decided to leave my mobile data start-up in 2013, I remembered my mortgage experience from 2010, and found that nothing had changed – the model was broken, antiquated and inefficient. Thanks to Michael Harris, Uproar PR ! #15 Image Credit: Nick Stamos.

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Naming Entrepreneur Haiti Nigeria 48

Up and Running

APRIL 28, 2015

Picky Bars was founded in 2010 based on the founders’ mutual interest in athletics and in creating the “perfect” energy bar for athletes like themselves. That was in 2011, late 2010. Since introducing the product, Picky Bars has managed to grow successfully. We called it a Picky Bar. That was how we started.

Oregon 60

Oregon Metrics Cofounder Social Media 60

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. Dharmesh Shah at HubSpot) in the early days to drive traffic, and it scales to large numbers without adding cost as the audience size grows. All rights reserved.

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Acquisition Cost Customer Entrepreneur 103

Hearpreneur

JULY 16, 2016

In coming up with my executive search firm’s name in 2010, I knew I did not want my own name in the title. A PR expert once told me the name is esoteric, but that kind of made me like the name even more, heh heh. 3 – HOP. Photo Credit: Kim Clancy. I also didn’t want recruiting, staffing, search, etc.,

Naming 48

Naming LLC Entrepreneur Merger 48

www.chubbybrain.com

SEPTEMBER 28, 2011

October 3rd, 2010 the Chubby Team 48 Comments. The thesis of our current business model (startups are all about testing theses) was that there was a need for video producers and content owners to make money from their videos, and that they could do that by charging their audience. Too much PR, too early. Investors Companies.

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Software Review Startup Technical Review Vesting 79

Up and Running

MAY 23, 2016

After about a six-month development cycle, we launched a beta version in July 2010 and three months later, started earning revenue that grew each month. When you’re working with a shoestring budget, you want to release your app, gets some real feedback from your targeted audience, and have some funds left over for marketing.”.

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Software Review Software Delaware Forecast 74

Hearpreneur

SEPTEMBER 15, 2017

People seem to get it and it allows me to tell a story for my audience. He died unexpectedly in December 2010. This name better reflects my coaching system’s target audience and the fact that we’ll teach business owners and CEOs to be warriors. In the end it worked out very well. 11- Quite simple.

Naming 93

Naming Entrepreneur Green LLC 93

crowdSPRING Blog

DECEMBER 16, 2010

Startup Bullshit Bingo – December 2010 Edition – [link]. Problem is they have no audience, so who’ll pay? Best Free Textures and Patterns of 2010 – [link]. Design of the Decade 2010 – [link]. Design of the Decade 2010 – [link]. The Best Illustrations of 2010 – [link].

Social Media 93

Social Media Small Business Design Media 93

crowdSPRING Blog

MAY 5, 2010

The State of Web Development 2010 – [link]. Logo Design Trends 2010 – [link]. Smart thoughts on importance of audience size as measure of our reach – [link]. The connection between a logo and the brand behind the logo – [link]. Useful Glossaries For Web Designers and Developers – [link].

Social Media 88

Social Media Small Business Design Media 88

Up and Running

FEBRUARY 9, 2015

It was not true until 2010, but I owned it from the very beginning and you need to do that, too, for your business. My mission is more specific to my audience, so your vision is about your big picture goal for your business, your mission is about how you’re going to serve your customers. I love Indiegogo.

Social Media 60

Social Media Small Business Software Review Technical Review 60

Hearpreneur

NOVEMBER 6, 2016

Our target audience for the videos is the connected TV (CTV) market via devices like the Roku and Amazon Fire TV through the HD Carolina channel. Thanks to Hilary Reiter, Redhead Marketing & PR. #10 Earlier this year, after a few years of thinking and planning, my wife Terri and I started HD Carolina, LLC. 10 – Variety.

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