A Smart Bear: Startups and Marketing for Geeks

APRIL 11, 2017

I started WP Engine in a boom (2010) and it went great. When the economy is good and the product fits the market, sales are easy. If you choose a market that’s already large and growing (as we did), there are big opportunities with many niches. When the economy rushes back, you ride the wave.

Bootstrapping 156

Bootstrapping Engineer Sales Cost 156

ReadWriteStart

SEPTEMBER 10, 2010

Whether it is in the emerging markets or in the U.S., Kristen is doing about $70,000 year-to-date, and expects to hit $200,000 for the 2010 fiscal year based on her holiday sales projections. Shirish had a pricing model question, as well as a set of go-to-market and sales strategy questions. Very encouraging! Photo by takatuka.

Cloud 115

Cloud Finance Incubator Silicon Valley 115

Sophia Perl of Wisdom

NOVEMBER 9, 2010

Apply in the sky - impressed that the two women founders bootstrapped, but was hoping one of the founders were a techie, the list of potential partnerships is promising, working demo/app is good, but showed too many features in the pitch, liked the idea that AitS could be transferable to life management like job hunting, my vote went here.

CTO Hire 49

CTO Hire Cofounder Fractional CTO San Francisco 49

blog.traindom.com

NOVEMBER 29, 2010

Traindom Traindom Customer Login Sign Up Affiliates Support Information Marketing Conversations 36 places where you can submit your startup for some coverage October 4th, 2010 § 45 Photo used under Creative Commons from theparadigmshifter So you have a new startup company and want some coverage. Are they in any particular order?

Technical Review 63

Technical Review Startup Software Review PR 63

David Teten

AUGUST 19, 2019

According to Lighter Capital ,“ the RBI market has grown rapidly, contrasting sharply with a decrease in the number of early-stage angel and VC fundings ”. 2018 also had the fewest number of angel-led financing rounds since before 2010. However, only recently have early-stage companies started to use this model at any scale. .

Revenue 60

Revenue Term Sheet Founder Technical Review 60

Tim Keane

SEPTEMBER 28, 2011

" We all have heard/repeated the investment mantra about "big, growing markets" with "unfair advantage IP" position. Growth generated by market demand and sales can be very complex.  If the market demand ramps quickly enough there isn't enough time to consider much else.

Technical Cofounder 68

Technical Cofounder Wisconsin Cofounder IP 68

Tim Keane

JUNE 19, 2012

Technology versus market risk in angel investments » June 19, 2012. October 2010. September 2010. Bootstrapping. Greg Gianforte: Bootstrapping Your Business: Start And Grow a Successful Company With Almost No Money. Startups and angels: Along the way to success. « | Main. It depends. March 2011.

Milwaukee 79

Milwaukee Wisconsin Angel Investor Bootstrapping 79

Sophia Perl of Wisdom

NOVEMBER 9, 2010

Apply in the sky – impressed that the two women founders bootstrapped, but was hoping one of the founders were a techie, the list of potential partnerships is promising, working demo/app is good, but showed too many features in the pitch, liked the idea that AitS could be transferable to life management like job hunting, my vote went here.

CTO Hire 40

CTO Hire Cofounder Fractional CTO San Francisco 40

ReadWriteStart

MARCH 17, 2011

As I said to an entrepreneur from Hong Kong at a previous roundtable: whether you are building a startup in Silicon Valley or Timbuktu, the methodology of bringing a product or service to market is not that much different. He needs to bootstrap it to a certain level, and following the 1M/1M methodology would be a good start.

Costa Rica 114

Costa Rica America Silicon Valley Entrepreneur 114

www.thestartup.eu

OCTOBER 23, 2010

Home RSS About Contact Advertise Partners How to bootstrap a Startup with less than $10k. Posted by Stefano Bernardi On June - 21 - 2010 It’s a known fact that seed capital is very scarce in Italy. Entrepreneurs, which by definition are stubborn entities are therefore finding creative and cheap ways to bootstrap their startups.

Bootstrapping 49

Bootstrapping Italy Sweat Equity Europe 49

Altgate

MAY 14, 2009

just to build a product which you could then start selling (and in reality test whether there was a market at all). Rarely did you get it right the first time so you would have to repeat the cycle until you had a complete solution the market wanted. I fully expect the market for big ideas to continue to grow.

Boston 28

Boston Oakland Bootstrapping Venture Capital 28

nickpoint.co.uk

OCTOBER 23, 2010

Nickpoint Social Media innovation and marketing for business « A Big THANK YOU :) Cloud Computing: ‘Old wine in new bottles’? We found Keegan through 99Designs and used him for our logo , business cards , Launch page and a new blog for Bootstrapping. « Nickpoint Says: January 15, 2010 at 12:42 pm | Reply [.]

Startup 40

Startup RSS Bootstrapping Offshore 40

The Entrepreneurial Mind

JUNE 7, 2010

Now that the floodwaters have receded, the process of rebuilding small businesses affected by the flood of 2010 is beginning to unfold. The added financial pressures facing small-business owners because of the flood make the use of bootstrapping that much more imperative. This will help you get back to break-even sooner.

Bootstrapping 53

Bootstrapping Nashville Small Business Administration Viral 53

Startup Lessons Learned

MARCH 16, 2009

Well, that’s fine as far as it goes but when you’re a startup and you don’t have customers yet you need a way to bootstrap and that can feel awfully chaotic and wasteful. Unfortunately, many startups still use it as an excuse to maintain the artificial separation between the marketing/business team and the engineering team.

Agile 111

Agile Customer Development Developer San Francisco 111

Startup Lessons Learned

APRIL 14, 2009

Because they have no presence in the market, they have to find distribution channels to bring in customers. Over time, they have found a formula for acquiring, qualifying, and selling customers in the market segments they have targeted. What’s the total available market? What’s the ROI on acquiring new customers?

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

MARCH 29, 2010

Lessons Learned by Eric Ries Monday, March 29, 2010 New conference website, speakers, agenda The Startup Lessons Learned Conference on April 23 is fast approaching. I believe it means were achieving product/market fit for a set of ideas. But cant I outsource that to a market researcher? We have a brand new website up at [link].

San Francisco 120

San Francisco Lean Continuous Deployment DC 120

VC Cafe

APRIL 21, 2022

About a month ago, the company unveiled Magic Leap 2, a smaller and lighter device: The focus of the new AR headset is on three segments of the enterprise market: health care; public sector and defense; and manufacturing and industrial settings. million lenses, which have been viewed over 3.5 trillion times in aggregate ( source ).

Mobile 198

Mobile Global Aggregator Bootstrapping 198

blog.captainrecruiter.com

MARCH 8, 2012

Sunday, August 15, 2010. These professionals can help with anything from finance to marketing, but you wont find any software engineers volunteering their services. Reply Delete Peter Aug 15, 2010 04:53 PM Absolutely correct. Reply Delete Anonymous Aug 15, 2010 05:07 PM So untrue. skip to main | skip to sidebar.

Cofounder 40

Cofounder Technical Cofounder Founder Software Engineering 40

Tim Keane

DECEMBER 14, 2009

   We worked all day building market strategies for customers while we tried to embody our expertise on software that would expand the company's reach.     We worked all day building market strategies for customers while we tried to embody our expertise on software that would expand the company's reach. 

Burn Rate 60

Burn Rate Angel Groups Seed Stage Startup 60

Startup Lessons Learned

FEBRUARY 9, 2009

As someone who has bootstrapped a software company ([link] and funded it through selling software and consulting to customers, I certainly know what it means to live lean and Ive even taken your advice ([link] I just wish I was in the Bay area and could come by "office hours". April 23, 2010 in San Francisco. Expo (and a call for he.

Lean 68

Lean San Francisco Web Advisory Board 68

Tim Keane

OCTOBER 3, 2012

Technology versus market risk in angel investments.  One of his points is that angels tend to lose money because they take on companies with high market risk and low technical risk. the really hard technical risk of failsafe computing in the 70s had been retired), the market took off. Think "Porter's Five Forces." 

Technology 74

Technology Marketing Intellectual Property Montana 74

The Startup Magazine

MARCH 6, 2019

Visiting this website can provide you with a great deal of marketing and design inspiration from the trendiest and most popular websites of the moment. Created in 2010 by a professional designer, this website curates only the best websites circulating the interwebs today. Designinspiration.

Web 75

Web Design Curation Bootstrapping 75

Tim Keane

OCTOBER 19, 2006

« Calculating Market Share | Main. | When mapping a market, its important to study pricing strategy. The price for the current product in the market is about $750. We can be in the market at $750 and be great -- and have lots of room to move if there is any need. October 2010. September 2010.

Software Review 60

Software Review Wisconsin Technical Review Angel Investor 60

www.inc.com

JULY 9, 2010

500|5000 The 2010 Inc. 500|5000 List The 2010 Top Lists Inc. 500|5000 The 2010 Inc. 500|5000 List The 2010 Top Lists Inc. By Issie Lapowsky | Aug 6, 2010 Share ); Getty Related Articles The New Rules of Hiring Is It Legal To Use Social Network Data When Hiring? 500|5000 Copyright © 2010 Mansueto Ventures LLC.

Intellectual Property 55

Intellectual Property Los Angeles San Francisco New York 55

Software By Rob

APRIL 13, 2010

Our goal is to help non-venture-backed, bootstrapped startups, microISVs and Micropreneurs. I think this is something you’ll want to check out… Subscribe Now: iTunes (this link opens iTunes) RSS Email April 13th, 2010 | Micropreneurship , Startups Building your startup? My new podcast launches today. 3 Rob on 04.26.10

Restful 46

Restful Software Review RSS Startup 46

Tim Keane

OCTOBER 8, 2008

Forward to the past: The (re) rise of direct marketing » October 08, 2008. October 2010. September 2010. Bootstrapping. Greg Gianforte: Bootstrapping Your Business: Start And Grow a Successful Company With Almost No Money. By Tim Keane, Angel Investor, Golden Angels Investors, LLC. Being The Best You Can Be.

Technical Review 60

Technical Review Due Diligence Wisconsin Angel Groups 60

www.mint.com

MARCH 9, 2010

However, a perfectly acceptable—and perhaps even better—answer is that there are no investors other than the founders, and the plan is to bootstrap the company as long as possible. Assume that you have $0 for marketing, how would you market the product? Any bozo can market a product with a million dollars.

Software Review 68

Software Review Startup Post-Money Valuation Technical Review 68

Austin Startup

MARCH 20, 2018

How we got into Y Combinator (OwnLocal W10) OwnLocal received seed funding from Y Combinator in 2010 and has grown to work with 279k+ businesses through 3,500 local newspapers This is a repost from my self-hosted blog that mysteriously disappeared in 2014. 264 encoder that shipped with QuickTime?—?they Our product was ugly, and barely worked.

Cofounder 48

Cofounder Texas Video Software Review 48

Startup Lessons Learned

MAY 14, 2009

Take a look: This full-day Master Class focuses on how to build a startup from the ground up to focus on customers, markets, and speed of iteration. I closed down my first business last November and I am bootstrapping the second one currently. We attempted to use Waterfall and market ourselves as B2C. Cash is tight.

Lean 60

Lean San Francisco Software Review Continuous Deployment 60

Tim Keane

FEBRUARY 3, 2010

» February 03, 2010. Bottom Up Market Sizing.   (Google: Bottom up market sizing).    For an example written by a VC, see A Startups Guide to Market Sizing from DocStoc.   A bottom up market model goes something like this. Do we really need this help? A lot has been written about this. 

Marketing 116

Marketing Wisconsin Startup Angel Investor 116

The Entrepreneurial Mind

JUNE 14, 2010

And bootstrap every chance you get! Remember that the Great Depression saw the start-up of many businesses that later thrived and became industry giants, including Disney, Hewlett-Packard, Publix Super Markets, and Kentucky Fried Chicken, just to name a few. They bootstrapped and focused on getting cash flowing as soon as possible.

Kentucky 56

Kentucky Washington Nashville Bootstrapping 56

Startup Lessons Learned

JANUARY 18, 2010

Lessons Learned by Eric Ries Monday, January 18, 2010 Case Study: Continuous deployment makes releases non-events The following is a case study of one entrepreneurs transition from a traditional development cycle to continuous deployment. Many people still find this idea challenging, even for companies that operate solely on the web.

Continuous Deployment 151

Continuous Deployment San Francisco Lean Wiki 151

Professor VC

SEPTEMBER 16, 2010

Thursday, September 16, 2010. Has DEMO lost its luster and relevance in 2010? However, liked the team, and Dennis Mink, FootFeeds CEO, convinced me of the value in check-ins as a white label service for brands to market to their customers. October 4, 2010 11:55 AM. ▼ 2010. (7). Bootstrapping 101.

Technical Review 38

Technical Review San Jose Angel Investor Silicon Valley 38

This is going to be BIG.

JANUARY 31, 2010

RSVP: [link] Tuesday, February 2nd 9AM Crowdsourcery Potions 101: Why Some Marketing Potions Fail and Others Thrive, Hosted By JWT Some have predicted that crowdsourcing is the future of the marketing, advertising and industrial design industry. Usually these discussions focus on Marketing, PR, Customer Service or an Agency.

New York 61

New York Community Social Media New York City 61

www.readwriteweb.com

OCTOBER 18, 2010

You have heard, I am sure, that venture capitalists only invest in very large market opportunities - $500 million to $1 billion. But there are others - many others - who are looking for smaller opportunities, playing in the sweet spot of $50-$100 million market opportunities. Is that a $20 million market? $30 30 million market?

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

www.readwriteweb.com

OCTOBER 18, 2010

You have heard, I am sure, that venture capitalists only invest in very large market opportunities - $500 million to $1 billion. But there are others - many others - who are looking for smaller opportunities, playing in the sweet spot of $50-$100 million market opportunities. Is that a $20 million market? $30 30 million market?

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

techcocktail.com

OCTOBER 23, 2010

But while you are small and lean, take advantage of everyone skills; if someone on your team is a great writer, have them take charge of your press releases and marketing content. Business/Marketer – Your business won’t go very far if no one on the team is good at talking about it. Find your forward and your point guard.

San Francisco 44

San Francisco Startup PHP San Diego 44