A Smart Bear: Startups and Marketing for Geeks

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WP Engine passes $100M in revenue and secures $250M investment from Silver Lake

A Smart Bear: Startups and Marketing for Geeks

We’ve come a long way from switching this blog to WordPress in 2009, my systematic vetting of the business idea in 2009 (after needing it myself due to the success of this blog crashing my dedicated server every time I got on Hackernews), the “ coming soon ” pre-launch in April 2010, our Series A 3-minute pitch in 2011, our incredible CEO Heather Brunner (..)

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Business of Software – Past two videos, and why you should come in October

A Smart Bear: Startups and Marketing for Geeks

2011: Naked Business – How Honesty makes Money 2010: From Geek to Entrepreneur – Sifting through the B t I’ll be staying from the previous night to the last day, so if you come, be sure to find me and we’ll talk!

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When do I *stop* doing customer interviews and start writing code?

A Smart Bear: Startups and Marketing for Geeks

Capital Factory 2011 alum GroupCharger talked to 50 before building and another 50 after that. But there’s no one “number.” ” Food on the Table — a now-famous lean juggernaut in Austin run by IMVU alum Manuel Rosso — talked to 120.

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Build your own Startup Death Clock

A Smart Bear: Startups and Marketing for Geeks

Clearly it'd be more accurate to say "sometime in Q1 2011.". I also convert that into an actual date, e.g. March 14th, 2011, not a relative date, e.g. 127 days from "now."). But the goal here isn't accuracy, it's motivation and focus. Nothing drives correct thinking about getting to profitability like facing your own demise.

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It’s a torturous chaos until it isn’t

A Smart Bear: Startups and Marketing for Geeks

Here they are in 2007 , justifiably proud of getting 138,000 sign-ups in 3 short years: Founder Mike McDerment showed us the update at Business of Software 2011 — it’s identical in shape, except they just passed 3,500,000 users. FreshBooks is another example. ” How do you think they felt before then?

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