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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

Matt was one of my inspirations behind Launchpad LA (yes, we’re going to have a program in 2011 – news very, very soon). He is very hands-on and helpful – especially for any company looking into customer acquisition. o CPM model gave him control over the information in the acquisition cycle so he focused on that. -

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Hacking for Defense @ Stanford 2021 Lessons Learned Presentations

Steve Blank

How would customer interviews work via video? After teaching remotely for the last year, we’ve learned that customer discovery is actually more efficient using video conferencing. For the final Lessons Learned presentation many of the eight teams presented a 2-minute video to provide context about their problem.

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Hacking for Defense @ Stanford 2020 Lesson Learned Presentations

Steve Blank

If you can’t see the four videos of General Mattis click here for the entire talk. How on earth would customer interviews work via video? Second, doing customer discovery via video actually increased the number of interviews the students were able to do each week. If you can’t see the Omniscient 2-minute video click here.

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Twitter Link Roundup #66 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Ten small business tax planning tips for 2010!

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Troubled media sharing startup Color Labs said to be acquired by Apple

The Next Web

Color Labs, the photo-and-video-sharing social network that received much criticism over its pre-launch $41 million funding round, is about to be acquired by Apple. We would look to Color’s patents, which may include one for a file format that they were working on to record HD video. As to why they’d want Color Labs?

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Strategy Roundtable For Entrepreneurs: Exciting Companies Lined Up For Microsoft Startup Grant Finals

ReadWriteStart

They need to get a handle on the customer acquisition strategy and I advised Ram Kumar to utilize the Positioning and Customer Acquisition modules of the 1M/1M premium curriculum to work on it further. To learn more, you can check out some of the videos here. PDT on the following dates: Thursday, June 23, 2011: Register Here.

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What in the World ?!?

thebarefootvc

In the past week, Rakuten , a Japanese e-commerce company, bought Viber , a mobile messaging video app, for $900M; and Facebook bought WhatsApp , a mobile messaging app with 450M active monthly users globally (almost entirely outside of the US), for a deal that could be worth $19B after earnouts. Why this acquisition?

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