article thumbnail

The Consumerization of Business Software ? AGILEVC

Agile VC

October 28, 2011. I’m not the first person to describe this trend, and my prior background has been primarily as a consumer web guy more than in B2B companies. 3) UI/UX Matters in B2B - For decades, B2B application developers could skimp on innovating in the presentation layer. Author howerl. Previous Entries.

Software 100
article thumbnail

How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

Regardless of whether your business is in the B2B or B2C space, your email marketing effectiveness can be optimized. And here is a B2B example of segmentation by business size: Example of landing page segmentation for B2B. A deep link in your website such as a product or features page. A dedicated landing page.

Campaign 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

This is how I started a successful B2B tech company

The Next Web

Since I left my job in November 2011, I have personally sold around $3 million of business to date (without an enterprise sales background). Instead, I focused on organically building a consulting company, and using it to later incubate my software company.

article thumbnail

The Consumerisation of Enterprise IT is now the Standard

VC Cafe

The consumerisation of enterprise was a big investment trend in 2011-2012. Employees got used to working with the best tools and expect them to be available Good UI/UX for B2B software is now table stakes Anyone can purchase the product with a credit card Freemium model used to onboard new users Mobile, remote access is key.

B2B 167
article thumbnail

5 Entrepreneurs Reveal Their Favorite Business or Entrepreneur Turnaround Story

Hearpreneur

She was a visionary who was undeterred and in 2011 she sold to AOL for more than $300 million. After working essentially as a leading consultant with a publishing services company helping publishers go digital, I purchased my own niche, declining b2b directory company- and turned it around.

article thumbnail

Startup Tools

steveblank.com

It’s more reference material. Thus, these pages. I’ll add more as time goes on.

article thumbnail

Do You Have What It Takes to Provide Stand-out Customer Service?

Up and Running

Software companies have project managers, sales people, and sometimes whole customer service departments. Even B2B companies need a point-of-contact to provide solutions. In 2011, I was working as a Web Project Manager for the Yellow Pages (now hibu). Almost all businesses have a customer-facing aspect to them.

Customer 113