You should be able to answer questions like: How will customers discover us? They can help you develop a strategy to pursue bigger market opportunities.  Customer DevelopmentMost founders following a lean startup approach understand the importance of documenting and validating assumptions.  Time for a Reality Check. MORE >>

You have a priority list, but customers are also telling you what they want; aside from some bugs they’ve found, they’re giving you a list of features and telling you to build them. And the customer is always right … right? Here’s a great post titled, Why Your Customer Feedback is Useless. Virality. MORE >>

It happens to all of us, but lean canvas and similar concepts help maintain that focus and instigate a lean startup / customer development-centric approach. Or if you find that a specific target market isn’t responding as expected, you might adjust the Customer Segments in your lean canvas. This is a work in progress. MORE >>

The value lies in your ability to learn from potential customers, iterate based on those learnings. Instead, get a prototype into the hands of your potential customers as soon as you can. Instead of spending that time writing a business plan, spend it getting your prototype into customers hands. It’s easy. It isn’t. MORE >>

Customer Development customer development hypotheses lean startup writingTweet. Crafting good hypotheses for your startup is hard. Most people focus on solutions rather than problems. That leads to a ton of products getting launched with zero traction.; the all-to-common “solutions looking for problems.&# Daily? MORE >>