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Recruiting: 12 Questions For Uncomfortably Hands-On SEO Interviews

searchengineland.com

Enterprise SEM. Overview: What Is SEM? SEM Columns. Our SEM Events. Social Media. What is Social Media Marketing. Social Media Columns. How To: Social Media Marketing. Social Media Marketing Library. Our Social Media Marketing Events.

SEO 54
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5 Tips To Get Your Small Business Online

crowdSPRING Blog

When 2011 began, 64 percent of small businesses reported having a website, but that still left an astounding 36 percent of small businesses without a web presence. A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.).

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5 Tips To Get Your Small Business Online

crowdSPRING Blog

When 2011 began, 64 percent of small businesses reported having a website, but that still left an astounding 36 percent of small businesses without a web presence. A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.).

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Landing Pages That Convert

www.chancebarnett.com

Not too long ago, I came across an interesting model for increasing conversion through landing pages: C = 4M + 3V – 2(F-I) – 2A CONVERSION requires: MOTIVATED visitors to your site (or page) – qualified via keyword query and your SEM ad copy. The least FRICTION possible (page layout, color, ineffective copy, etc.)

SEM 47
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Small Business and Startups: The Trends for 2014 (Pt II)

crowdSPRING Blog

Outsourcing social media. Many small business owners are devoting a significant chunk of their capacity to social media marketing, albeit sometimes with limited results. Three economic trends for 2011 (fueled by startup goodness). Related posts: Small Business and Startups: The Trends for 2014 (Pt I).