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5 Trends That Will Shape Small Business in 2012

Duct Tape Marketing

I’ve been pretty much spot on with most of my predictions for small-business trends in 2011 and trends for 2010.). This trend highlights the marketers’ need to go beyond SEO and PPC and move deeper into social networks, mobile marketing and app-based local marketplaces. Apps inside social networks provide answers.

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How to Curate Sitelinks to Increase Conversions

ConversionXL

Key phrases extracted from social bookmarking tags. As Google noted in 2011 : From a ranking perspective, there’s really no separation between “regular” results and sitelinks anymore. Search queries for which the page was returned as a result, especially if it was the first result or among the top ten.

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