crowdSPRING Blog

MARCH 9, 2012

Google’s Rules of Acquisition: How to Be an Android, Not an Aardvark – [link]. The Collapse of Print Advertising in 1 Graph – [link]. 14 Best Web Design Trends of 2012 – [link]. Why entrepreneurs don’t sleep well – [link]. Why Startups Should Curate Content – [link]. – [link].

Social Media 92

Social Media Small Business Design Technical Review 92

The Equity Kicker

APRIL 20, 2012

Looking at the mobile advertising industry over the last few years suggests that tipping point is around 3-5%. Their success led to a $750m acquisition by Google towards the end of 2009 and Apple responded by acquiring Quattro , the second player in the market for $250m at the beginning of 2010.

Advertising 102

Advertising Mobile IPO Marketing 102

Ben's Blog

APRIL 27, 2011

If you start out building automobiles, you won’t likely pivot over to become an online advertising network. In that role, he championed the acquisition of a little known company named Weblogic. Alfred, a man long on courage, remained steadfast in his position and completed the acquisition. The New Company.

Acquisition 78

Acquisition Cloud Architecture Revenue 78

Austin Startup

FEBRUARY 9, 2019

and today Bazaarvoice has a broad Conversations platform, network solutions (like Bazaarvoice Connections), analytics (Bazaarvoice Intelligence), and now advertising for the network with the acquisition of Longboard Media. So here we go with the thirteenth lesson from The Entrepreneur’s Essentials. We paid Jacob in stock only.

Stealth 48

Stealth Cofounder Los Angeles Technical Review 48

techcrunch.com

MARCH 8, 2012

Thursday, February 23rd, 2012. It seems learning to code has become a theme in 2012, and the demand is being met by Code Year and others. Three major acquisitions in as many months in this space confirm it is). Disrupt NY 2012. Disrupt SF 2012. © 2012 AOL Inc. Disrupt NYC. guest author. Upcoming Events.

Technical Cofounder 49

Technical Cofounder Cofounder San Antonio Europe 49

www.kalzumeus.com

AUGUST 13, 2012

Posted on May 31, 2012. You might have heard the old advertising saw that someone needs to hear about your brand seven times before they buy. May 31, 2012 at 8:21 am. #. May 31, 2012 at 9:45 am. #. May 31, 2012 at 10:52 am. #. May 31, 2012 at 11:46 am. #. May 31, 2012 at 12:10 pm. #. Greatest Hits.

Email 54

Email Software Review Software Campaign 54

Both Sides of the Table

MARCH 12, 2013

He was also the first one to challenge my conventional wisdom that it made no sense for tech companies to advertise on television. It was perfect timing since in 2012 GRP raised its fourth fund bringing our total assets managed to nearly $1 billion. One of his biggest accomplishments there was championing the acquisition of StubHub.

Partner 360

Partner Las Vegas Los Angeles San Francisco 360

Occam's Razor

OCTOBER 15, 2012

One common scenario is this: Company PJ spends $250 million on traditional advertising. My goal is to get them excited about creating an amazing digital acquisition strategy that delivers noteworthy experiences through their owned digital platforms, and which ultimately delivers bigger profits (usually offline, but online as well).

Global 136

Global Czech Republic Russia Norway 136

Both Sides of the Table

JUNE 20, 2014

By “vertical production” I meant that many online video production companies will have a strong vertical focus that will help them win the battle to sign up talent, build stronger & more loyal audiences and align with stronger advertiser relationships because they serve more endemic audiences.

South America 291

South America Colombia Mexico Vertical 291

ConversionXL

AUGUST 19, 2016

billion smartphone users in 2012. Marketers should also be looking at acquisition (visits, unique visitors, pageviews), behavior (pages per visit, time on site, bounce rate), and revenue (if you’re eCommerce). billion smartphone users in 2012. According to Dazeinfo research , there were about 1.13 This number increased by 27.1%

Mobile 48

Mobile Technical Review Software Review Metrics 48

A Smart Bear: Startups and Marketing for Geeks

JULY 23, 2013

Marketo filed for IPO with impressive 80% year-over-year growth in 2012, with almost $60m in revenue. time to earn back the revenue to cover all your customer acquisition expenses) 75% annual retention. Drastically reduce the cost of customer acquisition. Except, they lost $35m. It’s not impressive when you spend $1.60

Business Model 335

Business Model .Net Revenue IPO 335

The Equity Kicker

MAY 21, 2013

Following Yahoo’s $1.1bn acquisition of Tumblr Pandodaily published an article asking why Tumblr and Foursquare, New York’s top consumer web startups, haven’t had the same success as Twitter and Facebook. Valley based companies are more easily able to raise money and have a larger pool of people with scaling experience to recruit from.

Acquisition 113

Acquisition Advertising Revenue Web 113

The Startup Magazine

JULY 4, 2017

It will help in formulating an advertising strategy. The venture requires a massive financial investment due to the numerous expenses that include marketing, payment services, license acquisition alongside an early license fee. Draft your market plan and our target market. Betfair has created an impact in the gaming world.

Securities and Exchange Commission 60

Securities and Exchange Commission Software Review United Kingdom Affiliate 60

The Equity Kicker

JULY 3, 2012

The aQuantive acquisition came hot on the heals of Google’s $3.1bn acquisition of Doubleclick and was clear evidence of Microsoft’s ambitions to be a serious player in online advertising. After the deal Ballmer said that advertising would become 25% of his company’s business within a few years.

Exit Strategy 96

Exit Strategy Acquisition Advertising Metrics 96

Agile VC

FEBRUARY 2, 2012

February 2, 2012. Filing Date : February 1, 2012. How They Make Money : Facebook’s primary revenue stream is of course selling advertising on Facebook.com, which in total accounts for 85% of revenue. How to Evaluate Firms for a Seed VC. How To Think About The Future. AGILEVC My idle thoughts on tech startups.

IPO 100

IPO South Korea Venezuela Revenue 100

Both Sides of the Table

MAY 23, 2012

But in 2012 a visit to any major college in America will show you the massive increase in aspirations of our young talent to become the next Mark Zuckerberg and build a future Facebook. So it is unsurprising that an over-funding environment and the commensurate returns hangover would have lasted until about – well – 2012.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

YoungUpstarts

MARCH 30, 2015

I still remember the hot summer of February 2012 – it had just been days since I had launched my business. I also used the three months to ramp up our customer acquisition and marketing so that we will have a steady flow of new passengers visiting our website. by Jay Barnett, founder of Priority Pickup.

Australia 100

Australia Curation Database Community 100

ConversionXL

JULY 5, 2013

According to a survey of over 72 Million customers shopping on 86 retail sites, marketing data company, Custora has learned that Email is the number 3 source of customer acquisition. of total customer acquisition – and CPC with 10% acquisition. This is outpaced only by Organic Search with 15.8% image source.

Email 123

Email Networking Widget Acquisition 123

David Teten

JANUARY 10, 2012

Christopher Fralic is a Managing Partner at First Round Capital’s New York office, and has focused on a number of the firm’s investments in Advertising Technology, Social Media, Ecommerce, Gaming, Mobile and more. acquisition. Thursday, January 12, 2012. Nikhil Kalghatgi, Senior Associate, SoftBank Capital. through the Yahoo!

Portfolio 122

Portfolio New York Social Bookmarking Philadelphia 122

YoungUpstarts

AUGUST 13, 2012

Others, like Def Jam, have been transformed through mergers and acquisitions. In June 2012, Fanning and fellow Napster co-founder Sean Parker launched a new live social video mirco-sharing platform called Airtime. Each of the nine businesses listed below began in college, and in some cases, with no initial profit motive in mind.

Intellectual Property 127

Intellectual Property New York City Pennsylvania Cofounder 127

Up and Running

NOVEMBER 12, 2014

The SEC’s proposed rules (mandated by the JOBS Act of 2012) amend the Securities Act of 1933 and the Securities Exchange Act of 1934 to allow the offer and sale of securities through an internet crowdfunding campaign, similar in some respects to donation crowdfunding campaigns conducted on Kickstarter and Indiegogo.

Equity 125

Equity SEC Technical Review Security 125

ConversionXL

APRIL 24, 2014

This disproportionate emphasis on getting more leads has forced customer acquisition efforts to burn money & time unnecessarily, while simultaneously turning the Internet into a game where advertisers say “Look at me” and regular people try to avoid being sold to at all costs.

Email 126

Email Programming Framework Campaign 126

crowdSPRING Blog

FEBRUARY 1, 2013

The above ad from Apple in the 1984 Super Bowl helped make Super Bowl advertising must-see TV and redefined how companies leverage the Super Bowl to promote their products. Obvious but Hard Lessons in Small Business Advertising – [link]. 8 Startup Founders Reveal Their #1 User Acquisition Tactic | Treehouse - [link].

Social Media 109

Social Media Small Business North America Design 109

ConversionXL

NOVEMBER 29, 2018

Lincoln Murphy cites a 3% conversion rate for SaaS and B2B web apps; a 2012 article on several leading platforms suggested a range between 1 and 10%. Advertisement additions. Freemium versions can also include advertisements as a limitation on the experience (e.g. Instagram) with other means of monetization, like advertising.

Customer 119

Customer Conversion Acquisition B2B 119

www.ere.net

JULY 15, 2012

advertising. The goal is to better understand precisely how they look for jobs, so that you can engineer your approach to advertising opportunities to make your jobs visible to them. May 31, 2012 at 7:13 pm. [.] © 2012 ERE Media, Inc. Not logged in. [ log in or register ]. Recruiting Intelligence. assessments.

Hiring 57

Hiring Metrics Search Widget 57

ConversionXL

FEBRUARY 9, 2016

” April, 2012 – Andrew Chen writes Growth Hacker is the new VP Marketing , which goes viral (2.4K September, 2012 – Andrew Chen, who currently does growth at Uber , writes You don’t need a growth hacker , which encourages companies to really consider whether they have product-market fit before hiring a growth hacker.

Retention 48

Retention Metrics Acquisition Conversion 48

www.foliomag.com

JULY 31, 2012

MediaNext 2012. ADVERTISEMENT. ); ); ); Home » emedia and Technology. 07/25/2012. Advertising/Sales. Advertising Systems. Mergers and Acquisitions. Digital Magazines 2012. Advertising and Public Relations. --> Suppliers. Webinars Events. Industry Events. E-Media Summit -->. By Ioanna Opidee.

Social Media 40

Social Media Rhode Island Media South Dakota 40

Occam's Razor

SEPTEMBER 4, 2012

They are slow to grasp new opportunities to rethink customer relationships, to revolutionize products and services, marketing, advertising, acquisition, and to deliver delight and make people happy. Customer acquisition. Re-think Customer Acquisition, Brand Engagement. Why not rethink acquisition?

Acquisition 144

Acquisition Mobile Customer Marketing 144

Hunter Walker

MARCH 23, 2015

This means PMs at Foursquare have a whole slew of responsibilities that PMs at Google rarely touch like product-level roadmap planning, owning and driving company-level growth metrics, and working directly with marketing on user acquisition. On time horizon, Google is one of the few companies who can have a 10+ year runway for a project.

Product 48

Product Founder Search Engineer 48

Jeff Hilimire

MARCH 1, 2011

The launch of Apple’s iAd mobile advertising network and Google’s acquisition of AdMob have given mainstream credibility to mobile ads, making them a legitimate choice for mainstream marketers. Social, in effect, is going to force the mobilization of marketing in 2011. Brands spent 80% more on mobile ads in 2010 than in 2009.

Mobile 31

Mobile Marketing Forecast Campaign 31

venturebeat.com

JULY 12, 2012

2012 Events. Acquisition. July 12, 2012 12:01 PM. Additionally, he’s looking for companies that have a long-term potential to be Microsoft partners or acquisitions. It was fiercely independent, and was, until its HP acquisition, one of the few PC makers still assembling computers in North America. what’s hot?

Detroit 69

Detroit Incubator Technical Review Venture Capital 69

www.pakman.com

SEPTEMBER 27, 2012

26 September 2012. At the scale of Facebook, you could have your users share almost anything and still be able to build a large business, purely by loading the site up with lots of advertising that is (at very least) rudimentary targeted. They also must move advertising off-site, as they are now doing, which I detail in this post.).

Social Media 47

Social Media Vertical Advertising Distribution 47

Both Sides of the Table

DECEMBER 5, 2010

billion in annual subscription revenues not including advertising or eCommerce). Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere. They had mail, IM, groups, answers, etc.

Social Network 318

Social Network Networking Internet Technical Review 318

ConversionXL

JUNE 25, 2021

This plan is your go-to-market (GtM) strategy , which should be informed by: Market conditions and competitive positioning Ideal customers and target audience Product offer and pricing Lead generation and customer acquisition process. Paid advertising options include: Sponsored content Native search ads Podcast ads Email newsletter ads.

Product 96

Product Social Media Audience Software Review 96

Startup Company Lawyer

MAY 26, 2012

President Obama signed the Jumpstart Our Business Startups Act (known as the JOBS Act) into law on April 5, 2012. One highly anticipated provision of the JOBS Act, Title III, is entitled ”Capital Raising Online While Deterring Fraud and Unethical Non-Disclosure Act of 2012” or the ”CROWDFUND Act.”

SEC 58

SEC Securities and Exchange Commission Accredited Investor Private Placement 58

Seeing Both Sides

AUGUST 16, 2012

When he saw TripAdvisor.com start to pick up traffic, he decided to pursue an online advertising based business model with banner ads. Advertisers are brought to the site and driven mainly through self-service channels, so there is no need for a large sales force or account management team.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

conversionxl.com

APRIL 29, 2014

This disproportionate emphasis on getting more leads has forced customer acquisition efforts to burn money & time unnecessarily, while simultaneously turning the Internet into a game where advertisers say “Look at me” and regular people try to avoid being sold to at all costs.

Email 67

Email Software Review Technical Review Campaign 67