Brandanew

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Questions to Brand Leaders Creating Things That Matter

Brandanew

A post shared by Herman Miller (@hermanmiller) on Oct 4, 2013 at 12:19pm PDT. Would I show this place to my family – or am I embarrassed to show it to them – or does it just not matter? Is there anybody here I can trust? Is this place open to my influence? H/T: SwissMiss. What else would you add?

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[New Report] How Has Digital Media Altered Self-Expression In Indian Women

Brandanew

This research was initiated in 2013 and the latest survey was to add insights to a large qualitative set of interviews that I was able to work on for the last couple of years. However, the current gender gap in the digital media landscape is seen to be 27 percent ( Intel and Dalberg, 2013).

Media 100
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Indian Women Online- An Alternate Narrative: A Digital Media Survey

Brandanew

We have interviewed women in 2013-2014 on the same topic and it’s been wonderful to talk through experiences and get a peep into our own selves. We are trying to analyze and work on a paper series for digital media behavior/ self-expression online for Indian women.

Media 100
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How To Create Internal Brand Ambassadors

Brandanew

Source: Content marketing institute, survey, 2013). Lack of resources for Content Marketing : 42% US marketers reported a lack of human resources as their greatest content challenge. 41% marketers only have 2-5 people working on Content Marketing in their team ( source ).

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7 Digital Marketing Trends For Your Brand Success in 2016

Brandanew

Get more inspiration in the video below with Gary Vaynerchuk- from 2013, but still relevant :-)! This marketing tactic allows marketers to target specific consumer groups and deliver their business message more effectively. Which of these trends have you been already following in 2015 ? Which ones would you continue with in the next year? .

Marketing 100
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Place Branding: 3 Unique Storytelling Projects For Branding A City

Brandanew

It received over 15 million tourists in 2013. Digital Storytelling Project With Paris As a Backdrop : Google’s Parisian love story had Paris as a backdrop, living up to the romantic city notion that it has developed over time. This only went on to solidify the French romance brand connected to the city.

New York 100
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5 Necessary E-Commerce Tips For Entrepreneurs Who Want Sales

Brandanew

In a 2013 study by The Baymard Institute, respondents indicated that seeing the “Norton Secured” logo on a website creates the greatest level of perceived trust with a website’s security, followed by McAfee, TRUSTe and the BBB logo.

Sales 100