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Episode 5 on Sirius XM Channel 111: Pete Newell, John Kuhn, Matt Weingart, Takashi Tsutsmi and Masato Iino

Steve Blank

Pete Newell retired from the US Army in 2013 as the director of the Rapid Equipping Force (REF), responsible for rapidly understanding problems of soldiers in combat and rapidly providing solutions. Our guests Pete Newell, John Kuhn and Matt Weingart served for decades in the U.S. Pete directed the investment of over $1.4B

Channel 120
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The Big Bang. The Lean LaunchPad explodes at University of Maryland

Steve Blank

We didn’t know it at the time, but with that investment we had paid for front-row VIP seats to witness the origins of Customer Development and the Lean Startup. Since 2013, DC I-Corps has trained over 150 teams with the kind of impact NSF and Steve envisioned when they launched the program.

Maryland 272
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Why Your A/B Tests Are Failing

ConversionXL

In a 2013 study by eConsultancy & RedEye , surveying almost 1,000 client-side & agency marketers, it was found that 60% found A/B testing to be “quite valuable” to their business. For more on understanding customer behavior: Is Emotion Necessary To Make More Sales. Ok now back to Dennis.). Why was it not pumping sufficiently?

Analytics 104
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Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

To guide the discussion, we’re going to be using Dave McClure’s Conversion Metrics as a framework to see where different conversion optimization opportunities lie. For Acquisition, we’re primarily asking how do first time visitors & potential customers find you? Google CTR study (2013). image source. Meta Description.

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Startup Resources

www.vccafe.com

Startup Resources (Updated Mar 2013). Venture Capital Cafe > Startup Resources (Updated Mar 2013). Added – March 2013* Startup Intelligence tools. Read post Why Learning should be your top 2013 new year’s resolution  for a full list. Steve Blank on Lean Customer Development. Web frameworks.