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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

For this webinar, we were joined by Jennefer Witter, CEO and founder of the Boreland Group, and author of the new book, “The Little Book of Big PR: 100+ Quick Tips to Get Your Small Business Noticed.” With the time that we’re going to devote to this webinar today, it’s going to have a lot of objectives in it.

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Common assets for SaaS companies include: Free trials Product demos Freemium offers with limited features Webinars How to guides Whitepapers. On its official launch in 2014, it had 15,000 daily users. Users shared these posts across social media, convincing 8,000 people to sign up. Webinars are cheap to run. Image source.

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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Ellie Mirman: When I came in, Mike [Volpe, HubSpot’s CMO] had a to-do list of the things he wanted us to do, the top one being to start a webinar series. EM: We had waves of topics.

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Small Business Revenue Is On The Rise: Are You?

YoungUpstarts

This news follows on the heels of a great close to 2015, where year-over-year revenue was up for 61 percent over 2014 revenue for the survey participants. Ask them if they wouldn’t mind sharing positive feedback on your website, newsletter, social media channels, or an online review site. But what really works?

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Opportunities in Virtual Reality [Webinar Invitation]

Growthink Blog

Virtual Reality (VR) is one of the hottest market sectors in the world today, growing from a $90 million business in 2014, to $4.1 And many predict these new technologies will have as profound an impact on personal and business communications and productivity as email, text messaging, and social media. billion by 2018 (Goldman Sachs).

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1st Quarter 2014: Best for Investing in 15 Years

Growthink Blog

Well, if you don’t, try on these IPO, M&A, and financing stats from 1st Quarter 2014: Initial Public Offerings: 72 companies went public in the U.S. WEBINAR INVITATION Well, attend my webinar Thursday - What Peter Thiel and Sean Parker Know about Investing and What You Should Too - to find out. How did they do this?

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

Facebook, Twitter, and Snapchat have thus far dominated the market in video ad spend on social media. It certainly helps if you partner with a highly regarded video production company, as Slack did in 2014. Likes and comments offer qualitative feedback on the video content—a passive way to conduct market research on social media.

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