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How to Become Your Own Boss in 2015 (Webinar Recap)

Up and Running

As CEO of Quintessence Group, Melinda educates entrepreneurs and Fortune 500 companies on subjects including small business startup, business development, and social media marketing. Social media is no longer an option, you must be a social media expert, too, or have some budget to hire somebody to help you.

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MANAGING DIRECTOR OF TECHSTARS AUSTIN

Austin Startup

Joining Schwartzfarb on the panel will be Kurt Rathmann, CPA (CEO of Scalefactor), Rob Taylor (CEO of Convey) and Monica Landers (CEO of Storyfit). In 2015, Schwartzfarb moved over to the investor side as Managing Director of Techstars in Austin, leading the accelerator and its startups into new heights of innovation and success.

Austin 48
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Artificial Intelligence: Implications On Marketing, Analytics, And You

Occam's Razor

You set your desired outcomes (target CPA, ROAS, enhanced CPC) and let intelligence help you get to your goals – sans human micro fidgeting! Yes, a silo but so much better than 2015. The one that I’m most excited about (because we suck so much at it) is the ability to personalize content delivered via our ads. This is last year.

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30 Small Business Ideas (for When You Don’t Know What Business to Start)

Up and Running

The Best Sewing Blogs of 2015. However, unlike many suggestions on this list, becoming an accountant and opening your own firm will require the right education— generally, you’ll need a bachelor’s degree, and you’ll also likely need to be licensed as a CPA. Live and breathe social media? Love to Sew? You get the idea.

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Lean Business Planning with Tim Berry [VIDEO]

Up and Running

You have visits that you assume from clicks through social media. What is our plan for social media? You don’t need a CPA. That was from the 80s and early 90s, we’re in 2015. You have visits that you assume through organic search engine optimization. Then you have an assumed conversion rate.

Lean 60
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Episode 76: Accounting Basics for Entrepreneurs with Jody Padar

Mike Michalowicz

She is CEO and Principal of the New Vision CPA Group, a public accounting firm based in the Chicago area. Jody is the author of “The Radical CPA: New Rules for the Future-Ready Firm,” a book that sparked a movement within the profession. In addition, Jody was recently named among Hubdoc’s Top 50 Cloud Accountants of 2015.

CPA 60
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How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

Well, according to the 2015 Affiliate Marketing Benchmark Report … 60.97% of affiliates live in the U.S. Social Media – 60.16%. CPA / Sub-Affiliate. However, affiliate networks will expect a commission from you as well, which cuts into your profit margin. What Does an Affiliate Marketer Look Like Today? Mobile App.