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Marketers Focus More Attention on Mobile Gaming

YoungUpstarts

Those stereotypes have quickly been shattering, however, with the emergence and immense popularity of mobile gaming. In 2013, there were 909 million mobile gamers worldwide, nearly half of which resided in the Asia Pacific region, and 146 million of which came from North America. Exponential Growth of Mobile Gamers.

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6 Key Trends Shaping This Year’s Mobile Holiday Shopping Season

YoungUpstarts

The holidays are approaching, and mobile is going to play a bigger role in eCommerce than ever before. Last year, mobile holiday shopping traffic surpassed desktop for the first time and retailers are expecting even higher mobile traffic this year. More Holiday Purchases Will be Influenced by Mobile Than Ever Before.

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Consistent Revenue Growth At Core Of Google’s Mobile Advertising Strategy: TBR

YoungUpstarts

Google is focused on expanding its already broad reach into the advertising market by increasing the span and coverage of its digital and mobile platforms, and the company’s 4Q14 results highlight how the company’s efforts to buttress its core services is paying off: Google’s revenue and gross profit climbed 15.3%

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Should Your Company Develop a Mobile App?

crowdSPRING Blog

It’s no secret that mobile web use has skyrocketed over the past several years, with smartphone ownership in the U.S. nearly doubling between 2011 and 2015. apps per month, spending 90% of their time on their phone in apps versus in mobile browsing windows. The question is: should YOUR company create its own mobile app?

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How Mobile Has Impacted the Customer Journey

Duct Tape Marketing

How Mobile Has Impacted the Customer Journey written by John Jantsch read more at Duct Tape Marketing. As the use of mobile devices has taken off over the past decade, it’s changed the way that businesses market themselves and how customers interact with businesses. Mobile in the First Stage: Know.

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A Beginner’s Guide to Mobile Marketing Strategy

Up and Running

Mobile marketing is the promotion of one’s business on mobile and smartphone devices through websites, apps, and social media. Why do you need a mobile marketing strategy? When looking at how we consume digital media, mobile usage has surpassed desktop. In fact, mobile usage now makes up 51 percent of all internet usage.

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Online Gaming, Mobile Entertainment And The Land Of Opportunity In Video Game Design

YoungUpstarts

Online Gaming, Mobile Entertainment and the Video Game Design Boon. Meanwhile, mobile gaming on smart devices – an industry worth $33 billion – is a field swelling with potential for designers. Mobile Gaming. By 2015, over 200 million Americans – about 65% of America – will have smartphones or tablets. by Alanna Hardy.

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