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2017 Construction Marketing STAR Awards – Winners Announced

YoungUpstarts

Winners of the 2017 CMA STAR Awards and CONSTRUCTION MARKETER OF THE YEAR Awards are announced by the program sponsor, the Construction Marketing Association (CMA). 2017 STAR Award winners are notified by email and mail, and receive a frame-quality certificate. View 2017 winners in a dedicated gallery website : www.cmastarawards.com.

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There’s Something Abuzz With GoodBuzz

YoungUpstarts

GoodBuzz allows organizers to leverage on various channels – email, social networks, banners, word-of-mouth, etc. – to promote their campaigns. The web app is exceedingly well integrated too, and allows you to set special deals and promotions, as well as generate campaign results and other kinds of reports.

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Easy Ways To Make More Money From Your Window Cleaning Business

YoungUpstarts

If you need to enhance your marketing campaigns, look to social media. In the last quarter of 2017, 1.37 billion active users visited Facebook every day – as you can see, there’s a lot to be said about regularly engaging with potential customers on this social media channel. In the last quarter of 2017, 1.37

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

The same video content likely works well in other channels. For YouTube pre-roll ads, Google recommends segmenting video ad campaigns into three phases: Tease. LinkedIn began beta testing video ads in October 2017. These are the technical, targeting, and cost considerations for rolling out a LinkedIn video ads campaign.

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Digital Marketing: 2017 Trends To Look Out For

YoungUpstarts

We’ve made it through the first month of 2017 and the New Year’s hype has died down. Here’s a guide to what’s up and coming in 2017: Voice Search Is Very “In”. Unlocking the potential and growth of voice search in 2017 will help your business thrive this year. Seamless Cross-Channel Marketing Is Vital.

Marketing 100
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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

They use these insights to launch branding campaigns aimed at influencing brand associations (customer feelings about your brand). In 2017, the brand invested again in a redesign to distance themselves from incoming competitors. Using this, the brand taps into broader motivations. Use brand marketing for awareness.

Marketing 110
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SWOT Analysis Examples

Up and Running

Editor’s note: This article was updated in November of 2017. A potential business opportunity for Sedibeng Breweries is a government-subsidized export operation, ideally to target markets in neighboring countries that are very similar to their target markets in Botswana so that Sedibeng’s strong marketing campaign can remain consistent.

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