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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. Growth marketing is about process over tactics.

Marketing 115
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Transforming Marketing With Artificial Intelligence

Duct Tape Marketing

Transforming Marketing With Artificial Intelligence written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Paul Roetzer. In this episode of the Duct Tape Marketing Podcast , I interview Paul Roetzer. 5:18] How will AI impact the marketing profession? [7:21]

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Top 15 Digital Marketing Publications That All Marketers Should Read

The Startup Magazine

For digital marketers, these publications are considered to be the best platform of marketing information. These articles provide awareness, education, and marketing campaign ideas. Marketing is constantly evolving with the times as new technology enters the market every year. 1: Social Media Examiner.

Marketing 173
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The Need For Empathic Business Leadership In The COVID Environment

YoungUpstarts

Center for Monitoring Indian Economy reported that 27 million youth in the age group of 20-30 years lost their jobs in April 2020. Many companies throughout the world have run numerous PR campaigns and CSR activities before the outbreak of the pandemic, showing how much they care about people. Similar reports came from India as well.

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Why Your Small Business Should Be Using TikTok

Duct Tape Marketing

Why Your Small Business Should Be Using TikTok written by Sara Nay read more at Duct Tape Marketing. The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Should a small business be using TikTok as part of their marketing strategy?

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20 Entrepreneurs Share Their #1 Goal for 2021

Hearpreneur

2- Make our marketing more efficient. My number one goal for 2020 is to get our marketing flywheel to a state of complete efficiency. 2020 was a huge year for me in terms of growth, learning, and development as an entrepreneur. 2020 wasn’t a great year for us. Thanks to Vietek Ladislaav, Square Motion ! #2-

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What does a Head of People do? Learning from Ada’s Chelsea MacDonald

Version One Ventures

Unlike “traditional” departments such as Engineering, Product, Sales, Marketing, BD, Customer Support/Success, People is a relatively new leadership function. Planned 2020 future salaries projections. Re-hashed salary bands for 2020. Posted communications plan for marketing and product features launches for feedback.