Marketing Podcast with Andy Molinksy
Podcast Transcript

I think many of us associate time outside of our comfort zone as a negative thing, but in my experience, it’s where all growth occurs.

I’m not suggesting you need to subject yourself to painful experiences but I do think if you fear something there’s a pretty good chance it’s calling out to you.

I know when I first started speaking to groups I was very outside of my zone, but I also knew it was where I needed to go to achieve my goals.

My guest for this week’s episode of the Duct Tape Marketing Podcast is Andy Molinsky. He is a professor at Professor at Brandeis University’s International Business School and is the author of a book called, Reach: A New Strategy to Help You Step Outside Your Comfort Zone, Rise to the Challenge and Build Confidence. He and I discuss why stepping out of your comfort zone is important and how to take the leap in that direction.

Molinsky’s work helps people develop the insights and courage necessary to act outside their personal and cultural comfort zones when doing important, but challenging, tasks in work and life. His research and writing have been featured in Harvard Business Review, Inc. Magazine, Psychology Today, the Financial Times, the New York Times, the Wall Street Journal, the Boston Globe, NPRand Voice of America. 

Questions I ask Andy Molinski:

• Why is the term “comfortable” taken as a negative connotation?
• What keeps people in their comfort zone?
• What are some success stories you’ve heard of people stepping out of their comfort zone?

What you’ll learn if you give a listen:

• How to step out of your comfort zone
• How to make new habits stick
• What role parents and society have as it relates to somebody’s comfort zone

Key takeaways from the episode and more about Andy Molinsky:

• Learn more about Andy Molinsky.
• Read Reach: A New Strategy to Help You Step Outside Your Comfort Zone, Rise to the Challenge and Build Confidence.
• Follow on Twitter.
• Connect on LinkedIn.
• Connect on Facebook.
• Follow on YouTube.
• Email [email protected].

Looking for an awesome WordPress tools for your business? Look no further than Thrive Themes and Thrive Leads. They are packed with features that will not only make your website building life easy, but will make your entire website convert more of your visitors into subscribers, customers & clients. Click here to learn more.

This week’s episode is also brought to you by ActiveCampaign. This is my new go-to CRM, ESP, and marketing automation platform. With its low cost, any size of business can use it. Starting at $19/month, you can keep track of your clients, see who’s visiting your website, and follow-up based on behavior. Learn more here.